Tag Archives: Information Technology

Mastercard UEFA CL Activation Shows Young Messi’s First Flight To Play For FC Barcelona Mastercard UEFA CL Activation Shows Young Messi’s First Flight To Play For FC Barcelona

Mastercard UEFA CL Activation Shows Young Messi’s First Flight To Play For FC Barcelona

Leveraging its UEFA Champions League partnership through its long-running ‘Priceless’ platform, main sponsor Mastercard activated around the 28 May Champions League Men’s Final by releasing a film featuring tournament >>
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Microsoft Teams Up With Veterans To Compose Invictus Games 2022 ‘Anthem For All’ Microsoft Teams Up With Veterans To Compose Invictus Games 2022 ‘Anthem For All’

Microsoft Teams Up With Veterans To Compose Invictus Games 2022 ‘Anthem For All’

In partnership with The Invictus Games Foundation and agency McCann, Microsoft used the power of its own technologies to create a new way for veterans can take part in >>
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Alibaba ‘Make Every Day of Your Life Shine’ Host Nation Winter Olympic Activation Focused On Accessibility, Affordability & Tech Alibaba ‘Make Every Day of Your Life Shine’ Host Nation Winter Olympic Activation Focused On Accessibility, Affordability & Tech

Alibaba ‘Make Every Day of Your Life Shine’ Host Nation Winter Olympic Activation Focused On Accessibility, Affordability & Tech

IOC global partner and 2022 Beijing Winter Olympics sponsor Alibaba activated around the Games through the January launch of a campaign titled ‘Make Every Day of Your Life Shine’ >>
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Cisco Roll Out Kids & Player Q&A ‘Prep Talk’ Video Series With 4 City Football Group Clubs Cisco Roll Out Kids & Player Q&A ‘Prep Talk’ Video Series With 4 City Football Group Clubs

Cisco Roll Out Kids & Player Q&A ‘Prep Talk’ Video Series With 4 City Football Group Clubs

Ahead of the 2021 UEFA Champions League Final and launched around the climax of the Premier league season, Cisco leveraged its partnership with four City Football Group clubs through >>
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Baron Cohen & Kyrgios In Uber Eats’ Australian Open ‘Tonight, I’ll Be Eating for Love’ Campaign Baron Cohen & Kyrgios In Uber Eats’ Australian Open ‘Tonight, I’ll Be Eating for Love’ Campaign

Baron Cohen & Kyrgios In Uber Eats’ Australian Open ‘Tonight, I’ll Be Eating for Love’ Campaign

Comedian and actor Sacha Baron Cohen and tennis star Nick Kyrgios star in Uber Eats’ Australian Open 2021 marketing campaign launched via comic creative featuring clashes between authentic players >>
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FC Bayern & Google 120th Anniversary Fan Vote For ‘Most Emotional Moment’ Activates New Partnership FC Bayern & Google 120th Anniversary Fan Vote For ‘Most Emotional Moment’ Activates New Partnership

FC Bayern & Google 120th Anniversary Fan Vote For ‘Most Emotional Moment’ Activates New Partnership

As the record Bundesliga champions FC Bayern Munich celebrates its 120th anniversary   Wir sind die Roten. Wir sind der #FCBayern München.#MiaSanMia#FCBayern120 pic.twitter.com/JjeULqaZka — FC Bayern München (@FCBayern) February >>
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IBM Watson Rolls Out ‘Fantasy Football’ Spot Series Campaign In Partnership With ESPN IBM Watson Rolls Out ‘Fantasy Football’ Spot Series Campaign In Partnership With ESPN

IBM Watson Rolls Out ‘Fantasy Football’ Spot Series Campaign In Partnership With ESPN

IBM Watson analyses millions of data sources on more than 1,900 players across 32 teams every single day and this statistical resource blends with traditional statistics and expert analyst >>
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WSL Pure, Adobe, Pantone, Ocean Agency & Coral Gardeners Team Up For ‘Glowing Glowing Gone’ WSL Pure, Adobe, Pantone, Ocean Agency & Coral Gardeners Team Up For ‘Glowing Glowing Gone’

WSL Pure, Adobe, Pantone, Ocean Agency & Coral Gardeners Team Up For ‘Glowing Glowing Gone’

The World Surf League (WSL) expanded its strategy of teaming up with practical partners to help protect the oceans its surfers compete in with a new collaboration with ‘Glowing >>
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Blockchain-Led Fan Engagement Platform Socios.Com Launches AR Football Club ‘Token Hunt’ Blockchain-Led Fan Engagement Platform Socios.Com Launches AR Football Club ‘Token Hunt’

Blockchain-Led Fan Engagement Platform Socios.Com Launches AR Football Club ‘Token Hunt’

Late May saw the blockchain-based fan engagement platform Socios.com roll out a new geolocation-based augmented reality feature designed for its partner football clubs.   The ‘Token Hunt’ feature enables >>
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INFOSYS Activates THE 2018 NITTO ATP FINALS Via TECHNOLOGY INNOVATION EXPERIENCEs INFOSYS Activates THE 2018 NITTO ATP FINALS Via TECHNOLOGY INNOVATION EXPERIENCEs

INFOSYS Activates THE 2018 NITTO ATP FINALS Via TECHNOLOGY INNOVATION EXPERIENCEs

As Global Technology Partner of the ATP, Infosys is reinventing the game of tennis for players and fans through advanced digital technology and AI platforms and this initiative provided >>
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