Tag Archives: Facebook

Djokovic Partners’ Reactive ‘Wimbledon Win’ Marketing Djokovic Partners’ Reactive ‘Wimbledon Win’ Marketing

Djokovic Partners’ Reactive ‘Wimbledon Win’ Marketing

Novak Djokovic’s personal sponsors – from tennis-specific brands like racquet manufacturer Head to upmarket watch label Seiko – celebrated his Wimbledon victory with an avalanche of low latency congratulatory >>
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Chevy Nostalgia #PlayFor Ad Launches New Man Utd Kit Chevy Nostalgia #PlayFor Ad Launches New Man Utd Kit

Chevy Nostalgia #PlayFor Ad Launches New Man Utd Kit

Following a 2 July teaser trail, Manchester United and Chevrolet have unveiled the new kit for the 2014/15 season on 7 July with a powerful, nostalgic new commercial.   >>
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Media Markt Brazil’14 Aims To Make All Fans German Fans Media Markt Brazil’14 Aims To Make All Fans German Fans

Media Markt Brazil’14 Aims To Make All Fans German Fans

In the lead up to the World Cup semi final clash between Germany and Brazil, European retailer Media Markt has sent it street teams out across the host nation >>
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Jack Daniels ‘Summer Swarm’ Leverages Lollapalooza ’15 Jack Daniels ‘Summer Swarm’ Leverages Lollapalooza ’15

Jack Daniels ‘Summer Swarm’ Leverages Lollapalooza ’15

Whiskey brand Jack Daniels is already activating its 2015 Lollapalooza rights with a new digital campaign called ‘Summer Swarm’ giving fans weekly ‘social photo’ challenges to be in with a >>
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Stella’s Wimbledon Activity Leads New ‘Worlds Greatest Events’ Global Strategy Stella’s Wimbledon Activity Leads New ‘Worlds Greatest Events’ Global Strategy

Stella’s Wimbledon Activity Leads New ‘Worlds Greatest Events’ Global Strategy

Stella Artois dovetails is first activation as Wimbledon sponsor with the launch of its new global marketing platform focusing on those who deliver what the brand describes as the >>
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La Canette Anitfoot: Anti-Football Orangina Can Stunt La Canette Anitfoot: Anti-Football Orangina Can Stunt

La Canette Anitfoot: Anti-Football Orangina Can Stunt

French drinks brand Orangina aims to cut through all the World Cup clutter with an anti-football marketing stunt for those fed up with Brazil 2014.   Mid June saw >>
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Colombian Govt’s World Cup Ads Ask Rebels To Disarm Colombian Govt’s World Cup Ads Ask Rebels To Disarm

Colombian Govt’s World Cup Ads Ask Rebels To Disarm

Colombia’s Government is using Brazil 2014 to try and persuade FARC and ELN guerrillas to swap bullets for balls by rolling out a World Cup themed campaign inviting rebels >>
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Robinsons’ Wimbledon ‘Play Thirsty’ & ‘Squash’d’ Mix Old School & New-Tech Tennis Robinsons’ Wimbledon ‘Play Thirsty’ & ‘Squash’d’ Mix Old School & New-Tech Tennis

Robinsons’ Wimbledon ‘Play Thirsty’ & ‘Squash’d’ Mix Old School & New-Tech Tennis

Robinsons aims to inspire British families to ‘Play Thirsty’ this summer as it activates its Wimbledon partnership by offering free and fun ways for families to enjoy tennis.   >>
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World Cup Magic Spray In Social Shaving Foam Wars World Cup Magic Spray In Social Shaving Foam Wars

World Cup Magic Spray In Social Shaving Foam Wars

World Cup watchers around the globe have been fascinated by the referees’ magic spray and, as with most things that become a social media sensation, rival brands have been newsjacking >>
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Royal Ascot ‘Great British Drama’ Collage Mixes Art & Social Royal Ascot ‘Great British Drama’ Collage Mixes Art & Social

Royal Ascot ‘Great British Drama’ Collage Mixes Art & Social

The summer season has arrived in the UK and that means Royal Ascot and this year’s meeting was celebrated (and marketed) when the racecourse owners commissioned artist David Mach >>
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