Tag Archives: Facebook

Nike Leverages The Masters With Lunar ‘Play In The Now’ Nike Leverages The Masters With Lunar ‘Play In The Now’

Nike Leverages The Masters With Lunar ‘Play In The Now’

As the year’s first major tournament, The Masters, approached Nike rolled out the latest instalment in its new ‘Play In The Now’ golf equipment campaign – Lunar Control.   >>
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Hyundai UK & Copa90 Link On CGC World Cup Campaign Hyundai UK & Copa90 Link On CGC World Cup Campaign

Hyundai UK & Copa90 Link On CGC World Cup Campaign

Late March sees Hyundai UK roll out the first phase of a World Cup campaign in partnership with YouTube football channel Copa90 – a consumer generated content focused competition >>
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Pepsi’s Music-Led Activation For Bangladesh ICC T20 WC Pepsi’s Music-Led Activation For Bangladesh ICC T20 WC

Pepsi’s Music-Led Activation For Bangladesh ICC T20 WC

Music is playing a key role across the Indian subcontinent in rights owner and sponsor campaigns activating around the ICC T20 World Cup in Bangladesh – particularly for sponsor >>
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MLS ‘Club&Country’ Campaign Leverages FIFA World Cup MLS ‘Club&Country’ Campaign Leverages FIFA World Cup

MLS ‘Club&Country’ Campaign Leverages FIFA World Cup

Major League Soccer ushers in the new season with a multi-channel marketing campaign ‘For Club and Country’ that leverages the upcoming FIFA World Cup with the message that to >>
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Betfred’s Cheltenham Gold Cup Stats Online Promo Betfred’s Cheltenham Gold Cup Stats Online Promo

Betfred’s Cheltenham Gold Cup Stats Online Promo

Betfred is rolling out a 60-second promo to promote the betting brand’s sponsorship of the Cheltenham Gold Cup – ‘At The Heart Of Cheltenham’   The stats-led film – >>
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Bud’s Global FIFA World Cup Campaign – ‘Rise As One’ Bud’s Global FIFA World Cup Campaign – ‘Rise As One’

Bud’s Global FIFA World Cup Campaign – ‘Rise As One’

Budweiser’s has begun rolling out its Brazil 2014 FIFA World Cup sponsorship campaign – ‘Rise As One’ – which ‘celebrates the moments that unite and inspire fans’ around the >>
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MasterCard’s ‘Priceless Moments’ UEFA CL Film Series MasterCard’s ‘Priceless Moments’ UEFA CL Film Series

MasterCard’s ‘Priceless Moments’ UEFA CL Film Series

MasterCard has rolled out the latest episode of its ongoing ‘Priceless Moment’s 10-part football film series to leverage the last 16 round of the UEFA Champions League.   Episode >>
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Vodafone LFW ‘Firsts’, Blogs & At-Event Mobile Support Vodafone LFW ‘Firsts’, Blogs & At-Event Mobile Support

Vodafone LFW ‘Firsts’, Blogs & At-Event Mobile Support

Building on the insight that ‘Fashion Week’ is usually an event reserved for industry insiders and celebrities, London fashion Week principal sponsor ran a January/February campaign offering lucky consumers >>
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Authentic Sport Chek Multi-Channel Sochi #WhatItTakes Authentic Sport Chek Multi-Channel Sochi #WhatItTakes

Authentic Sport Chek Multi-Channel Sochi #WhatItTakes

Canada’s largest sports retailer Sport Chek leverages Sochi 2014 and its Canadian Olympic team sponsorship with its biggest ever marketing campaign – ‘What It Takes’.   Revolving around the >>
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Visa’s Sochi Tumblr Hub, Paid Search & Flying Ski Jump TVC Visa’s Sochi Tumblr Hub, Paid Search & Flying Ski Jump TVC

Visa’s Sochi Tumblr Hub, Paid Search & Flying Ski Jump TVC

Visa is using its IOC TOP partner rights at the Winter Olympics to introduce its new ‘Everywhere You Want To Be’ global positioning with a flagship ‘Flying’ commercial.   >>
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