Aussie Sportsbet Campaign Creates Imaginary ‘AFL Same Game Multi Tracker HQ’

An integrated April campaign from Sportsbet in Australia highlighted the consumer and product benefits of its ‘AFL Same Game Multi Tracker’   Created in-house and brought to life through Virtual Production Technology (VPT), the multi-spot campaign rolled out from 30 April across a range of sporting platforms (including FTV, PTV and Digital) and media channels… Continue reading Aussie Sportsbet Campaign Creates Imaginary ‘AFL Same Game Multi Tracker HQ’

Sportsbet Brings Back AU ‘Elite Average Games’ Led by Wheelie Bin Sprint Champ Gary Flynn Spot

Sportsbet’s latest Australian campaign features Aussie larrikin and Wheelie Bin Sprint Champion Gary Flynn introducing the integrated ‘Elite Average Games (EAG)’ marketing initiative.   Building on last year’s comic commercials and again featuring the voices of sports broadcaster James Brayshaw and comedian Nick Cody, this year’s EAGs include Paper Toss, Rhythmic Spillnastics, Beach Shade Wrestling,… Continue reading Sportsbet Brings Back AU ‘Elite Average Games’ Led by Wheelie Bin Sprint Champ Gary Flynn Spot