Foot Locker’s ‘Sneaker Season’ campaign, which launched on 5 July, seeks to add new sports footwear to the list of regular consumer summer stalwart purchases as its begins its annual push for back-to-school front-of-mind. The campaign, the first marketing work from the company’s new global creative agency of record Preacher which began working with… Continue reading Foot Locker ‘Sneaker Season’ Back To School And Beyond Campaign
Tag: Preacher
ESPN’s ‘Unbeatable’ Campaign Promotes Disney Bundle By Showcasing What It Takes To Assemble A Winning Team
ESPN showcases what it takes to build a perfect winning team in a campaign promoting the launch of the new Disney Bundle: a one-stop streaming subscription offer giving customers the ability to build and customise their own personal subscription plan spanning Disney+, Hulu and ESPN+. The campaign, created in harness with Austin (Texas) based… Continue reading ESPN’s ‘Unbeatable’ Campaign Promotes Disney Bundle By Showcasing What It Takes To Assemble A Winning Team
ESPN+ Integrated Campaign Invites Fans To ‘Join The [Sports Streaming] Evolution’
ESPN launched a new US campaign on 1 September that chronicles the evolution of sports viewership from a fan perspective to launch its ESPN+ as the ultimate sports streaming platform. The marketing push was created with Austin creative agency Preacher and blends a mix of archive and contemporary footage to illustrate how, in addition… Continue reading ESPN+ Integrated Campaign Invites Fans To ‘Join The [Sports Streaming] Evolution’
ESPN+ ‘Exists Because You Do’ Campaign Celebrates & Serves Underserved Sports Fans
ESPN+ kicked off a new brand campaign at the start of October which revolves around a rallying cry celebrating passionate yet often-underserved groups of sports fans Created in collaboration with Austin based creative agency Preacher, the new work is based on the rallying cry/tagline – ‘It Exists Because You Do’ – and celebrates passionate… Continue reading ESPN+ ‘Exists Because You Do’ Campaign Celebrates & Serves Underserved Sports Fans
ESPN ‘Sportscenter Top 10 Day’ Campaign Spans Ambient Installations, Spots & Programme
Through September and early October, US-based sports broadcasting behemoth ESPN has travelled across the country to visit the home towns of the young amateur athletes whose plays have been featured on its SportsCenter’s ‘Top 10 Plays Of The Day’ feature in a lead-in to ‘SportsCenter Top 10 Day’. The initiative celebrates the people and… Continue reading ESPN ‘Sportscenter Top 10 Day’ Campaign Spans Ambient Installations, Spots & Programme
Squarespace Launches Long Form Films Telling Leo Bridges Story At Grammys
For a major Grammys campaign, website design platform Squarespace partnered with singer Leon Bridges – a nominee for Best R&B album and a bona fide customer with a spearhead film. The activation, developed with Austin-based agency Preacher, explores Bridges’ path to fame from washing dishes and playing coffee shops and bar gigs last year… Continue reading Squarespace Launches Long Form Films Telling Leo Bridges Story At Grammys
