For a major Grammys campaign, website design platform Squarespace partnered with singer Leon Bridges – a nominee for Best R&B album and a bona fide customer with a spearhead film. The activation, developed with Austin-based agency Preacher, explores Bridges’ path to fame from washing dishes and playing coffee shops and bar gigs last year… Continue reading Squarespace Launches Long Form Films Telling Leo Bridges Story At Grammys
Tag: Longer Form
Nike’s ‘Margot & Lily’ Long-Form YouTube Series Targets Millennial Women
Nike has launched a new long-form content series on YouTube to engage millennial (Gen Y) women. The eight-part series stars a likeable slacker named Margot and her fitness vlogger friend Lily and revolves around a bet between them which sees Margot making fitness videos and Lily making friends. Episode 1, ‘Margot vs Lily’,… Continue reading Nike’s ‘Margot & Lily’ Long-Form YouTube Series Targets Millennial Women
