Launched on 31 January, two weeks ahead of Super Bowl LVII, wireless carrier and official NFL telecoms partner Verizon rolled out a ‘Super Bowl Sweeps’ social campaign giving away 20 pairs of tickets not only to the Big Game in Arizona, but to the next two Super Bowls as well The social sweepstakes is… Continue reading Manning, Bush, Sanchez & Sanders Front Verizon’s ‘Super Bowl Sweeps’ Welcome Unlimited Promo
Tag: Verizon
Manning Brotherly Rivalry Takes To The Field To Promote NFL 2023 Pro Bowl Games
To promote the 2023 NFL Pro Bowl, or should that be the ‘NFL Pro Bowl Games by Verizon’ now that the format of the all-star event has changed (again), the league has linked with the Manning brothers and several other football stars to lean into self-referential humour for its promotional creative. Former Super Bowl… Continue reading Manning Brotherly Rivalry Takes To The Field To Promote NFL 2023 Pro Bowl Games
Fortnite Stadium – Verizon & NFL
In February 2021 the National Football League (NFL) restricted the live stadium attendance for its flagship Super Bowl game, so Verizon sought to keep fans connected to their passion through a Super Bowl Stadium 5G experience mash-up within Fortnite which, according to the telco itself, delivered Verizon’s largest sports activation in its history. Territory:… Continue reading Fortnite Stadium – Verizon & NFL
Verizon Leverages NFL Partnership Via 5G Super Bowl Stadium In Fortnite, A Big Game Spot & After Party
A key strand of official NFL telco partner Verizon’s Super Bowl LV activation is the new ‘Verizon 5G Stadium In @Fortnite‘. The initiative saw the telecoms giant team up with a group of Fortnite Creative map builders – Team Beyond – and several NFL stars to create what it believes is ‘the ultimate #SBLV experience for gamers and football fans… Continue reading Verizon Leverages NFL Partnership Via 5G Super Bowl Stadium In Fortnite, A Big Game Spot & After Party
USA Soccer Star Short Fronts Verizon New Year Social/Socially Distanced ‘Techxpert’ Fit Challenge
Premiering on 6 January, Verizon rolled out a New Year active health campaign fronted by athlete ambassador and US Women’s Team star Casey Marie Short. The initiative takes the form of a tech-led fitness challenge and the Chicago Red Stars (NWSL) defender challenges viewers to stay fit whilst staying socially distanced through a ‘techxpert’ friends… Continue reading USA Soccer Star Short Fronts Verizon New Year Social/Socially Distanced ‘Techxpert’ Fit Challenge
Verizon Leverages Rights For NFL Kick Off To Launch Stadium / Ambassador Led 5G Stadiums Campaign
Leveraging spiking football interest as the new season gets under way, NFL telecoms partner Verizon has launched a 5G Coverage campaign based around its league rights, a group of player ambassadors and the 13 NFL stadiums it has fitted out with Verizon 5G Ultra Wideband. The integrated campaign, ‘5G Done Right’, spans national TV,… Continue reading Verizon Leverages Rights For NFL Kick Off To Launch Stadium / Ambassador Led 5G Stadiums Campaign
Verizon’s Super Bowl ‘The Team That Wouldn’t Be Here’ Activation Tribute To First Responders
NFL mobile telecoms partner Verizon’s Super Bowl campaign thanks First responders for the savings the lives of 12 NFL players. The brand’s emotional, cause campaign – ‘The Team That Wouldn’t Be Here’ – is a two-week initiative that kicked off around the league’s conference championship games. To honour those on the front line… Continue reading Verizon’s Super Bowl ‘The Team That Wouldn’t Be Here’ Activation Tribute To First Responders
LeBron Says Kids Should Be Scientists Not Sport Satrs In Verizon ‘We Need More’ March Madness
A new Verizon campaign, debuting during NCAA March Madness, features a set of sports stars and celebrities suggesting kids aspire to careers in science and technology. Launched during the Final Four weekend, the hoops link sees Verizon ambassador and Cleveland Cavaliers super star LeBron James suggest that the world doesn’t need more basketballers. … Continue reading LeBron Says Kids Should Be Scientists Not Sport Satrs In Verizon ‘We Need More’ March Madness
All-Star Activations: Sponsors Bring NBA’s Big Easy Basketball Celebration To Life
Sponsors who invested in striking 2017 All-Star activations – bringing the NBA’s basketball celebration in New Orleans to life – look to have made a sensible strategic decision. Not least because the 66th All-Star Game was the most viewed All-Star broadcast since 2013: with an average audience on TNT of 7.8 million (peaking at 8.5… Continue reading All-Star Activations: Sponsors Bring NBA’s Big Easy Basketball Celebration To Life
Verizon ‘Not Studying With LeBron James’ Leads New Video Entertainment Focused Data Campaign
The US mobile telecoms giant is running a fresh campaign promoting its new (30% extra) data plan spearheaded by NBA super star LeBron James and supported by singer/actr5ess Selena Gomez, kids TV show characters from Yo Gabba Gabba and singer Enrique Iglesias. The July campaign is led by TV commercials, additional video content and… Continue reading Verizon ‘Not Studying With LeBron James’ Leads New Video Entertainment Focused Data Campaign
NFL Partner Verizon’s ‘As Explained By…’ Famous & Backup Football Players
Leveraging the September start of the new NFL season, NFL mobile and app partner Verizon has rolled out a set of new TV commercials featuring NFL players that continue the brand’s ongoing ‘Better Matters’ campaign. The new spots from the official wireless service provider of the NFL, which all offer some form of ‘operative… Continue reading NFL Partner Verizon’s ‘As Explained By…’ Famous & Backup Football Players
Verizon Sponsors NFL 2012 Draft Dream Sweepstakes
The US mobile telecoms provider offered three fans the opportunity to announce picks in the third round of the 2012 NFL Draft through its sponsorship of the league’s Draft Dream Sweepstakes. Part of Verizon’s role as presenting sponsor of NFL Network’s three-day Draft coverage, the brand offers its customers the chance to be a… Continue reading Verizon Sponsors NFL 2012 Draft Dream Sweepstakes
