To promote the 2023 NFL Pro Bowl, or should that be the ‘NFL Pro Bowl Games by Verizon’ now that the format of the all-star event has changed (again), the league has linked with the Manning brothers and several other football stars to lean into self-referential humour for its promotional creative. Former Super Bowl… Continue reading Manning Brotherly Rivalry Takes To The Field To Promote NFL 2023 Pro Bowl Games
Tag: Josh Jacobs
Kia’s Multi-Spot & Fundraising Super Bowl Campaign Stars Raider’s Jacobs & Focuses on Homelessness
The multi-phase campaign, developed with agency David & Goliath, is based on four interlinked spots telling the story of Oakland Raiders’ Josh Jacobs and shining the spotlight on youth homelessness. Jacob’s journey took him from a homeless youth to a first-round draft pick and the campaign not only tells the story of the sacrifices he,… Continue reading Kia’s Multi-Spot & Fundraising Super Bowl Campaign Stars Raider’s Jacobs & Focuses on Homelessness