Inspiring Sports Marketing
Aug 05, 2022
Nike & Drake’s NOCTA Collaboration Launches Basketball Collection Via Campaign Led By High School Basketball Phenom DJ Wagner
Late July saw Drake and Nike team up with young hoops star DJ Wagner to front the launch campaign for their collaborative sportswear label NOCTA’s highly anticipated basketball collection. >>
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Mar 01, 2022
McDonald’s Leverages 23XI Racing NASCAR Team Sponsorship With Racewear Collection
Launched in time for the opening races of the 2022 NASCAR Cup Series, McDonald’s USA marked its new sponsorship with 23XI Racing (driver Bubba Watson’s team) unveiled a new >>
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Jan 26, 2022
Adidas, Arsenal & TFL Celebrate Club’s Tube Connections Via Warm-Up Kit Collection Inspired By Piccadilly Line Seat Fabric Pattern
Arsenal and Adidas teamed up with Transport For London (TFL) to celebrate the club’s historic London Underground links with the release of a warm-up kit collection inspired by the >>
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Dec 15, 2021
Adidas Originals & Arsenal FC Launch Limited Edition Classic 80s/90s Collection On-Pitch & Via Social
On 9 December Arsenal FC teamed up with adidas Originals – a sub-brand of its official apparel supplier adidas – for a campaign to launch a limited-edition retro collection >>
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Sep 29, 2021
Miller Lite Football Campaign Offers Luxury Hi-Tech Ring Range To Reward Fans For Reuniting
As the 2021/22 football season moved into top gear across the USA, Miller Lite launched a line of six luxury rings for fans - which also come with free >>
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Sep 22, 2021
Cricket Australia’s Big Bash Leagues Link With Musician ‘Tones And I’ & Nike For Season Launch
In mid-September Cricket Australia and Big Bash kit partner Nike joined forces with Australian music superstar Tones And I to launch the 2021 summer Big Bash League and its >>
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Aug 27, 2021
Adidas X Zalando Celebrate Feel-Good Fitness Collaboration Via ‘Can You Feel It’
The summer 2021 campaign called ‘Can You Feel It’ from Adidas and Zalando promotes the duo’s latest collaboration through multiple shot and long form spots bursting with colour and >>
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