Cricket Australia’s Big Bash Leagues Link With Musician ‘Tones And I’ & Nike For Season Launch

In mid-September Cricket Australia and Big Bash kit partner Nike joined forces with Australian music superstar Tones And I to launch the 2021 summer Big Bash League and its new look team and tournament apparel collection.   The move sees Tones And I become a lead ambassador for both the KFC BBL|11 and Weber WBBL|07… Continue reading Cricket Australia’s Big Bash Leagues Link With Musician ‘Tones And I’ & Nike For Season Launch

Team GB Sportswear Partner Adidas Rolls Out In-Games ‘Tokyo Ready’ Film Series

Leveraging its partnership with Team GB (the Great Britain and Northern Ireland Olympic Team run by the British Olympic Association) as the UK Olympic team’s official apparel supplier for the Olympic and Paralympic Games, Adidas rolled out a film series promoting its team collection called ‘Tokyo Ready’.   The series consisted of a set of… Continue reading Team GB Sportswear Partner Adidas Rolls Out In-Games ‘Tokyo Ready’ Film Series