Inspiring Sports Marketing
Aug 02, 2022
Uber UK Partners With Powerleague To Cover Winter Cab Fares For Female Footballers
Uber UK teamed up with amateur five-a-side football league operator Powerleague to cover the taxi fare of cab rides for women playing in evening matches during the winter months. >>
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Jul 22, 2022
Nationwide Activates England Football Partnership & UEFA Euro 2022 Via ‘Respect Starts Small’ Campaign
Leveraging its official partnership with The Football Association (The FA) and making the most of spiking women’s soccer interest around UEFA Euro 2022 and support for Lionesses, Nationwide Building >>
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Jul 18, 2022
FFF Sponsor Crédit Agricole ‘Together We Make Them Stronger’ Backs Women’s Team At UEFA Euro 2022
To build excitement around and support for the French women’s team at UEFA Euro 2022, Fédération Française de Football / French Football Federation (FFF) sponsor Crédit Agricole rolled out >>
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Jul 15, 2022
UEFA Partner TikTok Leverages Euro 2022 By Extending Its #SwipeOutHate Initiative
TikTok, an official sponsor of UEFA Euro 2022, linked up with influencers, pundits and creators to produce a series of social videos themed around #SwipeOutHate which aims to combat >>
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Jul 13, 2022
LinkedIn Activates Euro 2022 Tie-Up Via ‘Follow In Her Footsteps’ Campaign & Carol Thomas Partnership
UEFA Euro 2022 partner LinkedIn acted its rights around the tournament in the host country through a campaign called ‘Follow In Her Footsteps’ that promoted the importance of role >>
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Jul 12, 2022
Visa ‘When More Of Us Play, All Of Us Win’ Multi-Strand Euro 2022 Work Champions Women’s Soccer & Business
On 1 July, five days ahead of UEFA women’s Euro 2022 kick off, Visa released the main creative wave of its multi-strand host country campaign which championed both women >>
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Jul 08, 2022
EE Extends Hope Utd Initiative To Tackle Online Sexist Hate Via ‘Not Her Problem’
Telecoms brand and ‘home nations’ football association partner EE has selected another Hope United squad to tackle online sexist hate with a new campaign launched to leverage spiking interest >>
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Jul 07, 2022
Nike Leverages UEFA Euro 2022 & Champions Women’s Football Via ‘Never Settle, Never Done’
In the first week of July, on the day UEFA Euro 2022 kicked off, Nike rolled out a campaign called ‘Never Settle, Never Done’ championing women’s football and showcasing >>
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Jul 07, 2022
UEFA Partner Nike & Rebel Girls Tell Female Footy Stories As Women’s Euro 2022 Kicks Off
Nike linked up with women’s storytelling platform Rebel Girls to celebrate female footballers and leverage its official UEFA partnership as Euro 2022 kicked off by telling 25 female footballer >>
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Jul 01, 2022
Arsenal & England Legend Ian Wright Fronts Launch Campaign For Barclays ‘It All Starts With A Chance’
In the second half of June, UK bank Barclays launched a fresh wave of work backing its commitment to ensuring girls in England have equal access to football as >>
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