Leveraging FIFA’s 2023 Women’s World Cup, football magazine Panenka teamed up with Spanish footballers association FUTPRO and shin guard manufacturer Flekick on a project that shines a spotlight on motherhood and maternity regulations in women’s soccer called ‘Guard Your Rights’. The initiative, developed in harness with Ogilvy Madrid, aims to leverage spiking soccer interest to encourage people… Continue reading Panenka Team Up With FUTPRO & Shin Guard Brand Flekick On A ‘Guard Your Rights’ Call For Football Maternity Regulations
Tag: Panenka
Football Magazine Panenka’s Eco Initiative Inspires Football Fans To ‘Plant the Goals of the Future’
To mark World Tree Day (21 March), Spanish based independent football magazine Panenka launched a tree-planting campaign called ‘Planting Goals’ which encouraged readers/fans to plant trees, fight against deforestation and make sure that there is enough wood in the future to make goalposts for the next generation. Emerging from research which found that the… Continue reading Football Magazine Panenka’s Eco Initiative Inspires Football Fans To ‘Plant the Goals of the Future’
‘Las Batas Mas Fuertes’ Sees Panenka & Xuxu Turn Football Shirts Into Hospital Gowns
Spanish football magazine Panenka teamed up with creative agency We Are Xuxa on an admirable and inventive initiative to turn genuine football shirts into hospital gowns for children. The idea behind the project was based on the principle that when you wear your favourite team’s jersey you become braver and stronger and that those… Continue reading ‘Las Batas Mas Fuertes’ Sees Panenka & Xuxu Turn Football Shirts Into Hospital Gowns
