Three, Samaritans & Chelsea FC Link On Stadium Takeover To Get Fans To Talk About Mental Health

Chelsea FC front-of-shirt sponsor Three teamed up with charity Samaritans in April for an in-stadium and player ambassador initiative aimed at getting fans to talk more openly about mental health titled ‘Talk More Than Football’.   The non-profit, cause campaign saw the telco and charity link up with a team of Chelsea legends – including… Continue reading Three, Samaritans & Chelsea FC Link On Stadium Takeover To Get Fans To Talk About Mental Health

Bud Light’s Packaging-Led ‘Boxheads’ Leverages England Football Tie-Up Ahead Of Euro 2020

Bud Light, official beer of The Football Association (The FA), launched a packaging-led campaign ahead of UEFA Euro 2020 called ‘Boxheads’ which features England stars Jordan Pickford, Kieran Trippier and Kyle Walker on custom-designed beer packs.   Leveraging its status as the England national team’s official beer and looking ahead to spiking international soccer interest… Continue reading Bud Light’s Packaging-Led ‘Boxheads’ Leverages England Football Tie-Up Ahead Of Euro 2020