Inspiring Sports Marketing
20/07/2023
Reynolds & McElhenney Comic Spot Introduces HP As Wrexham AFC Tech Partner
Promoting Wrexham AFC’s new partnership with global technology company HP Inc, club co-chairs Rob McElhenney and Ryan Reynolds fronted a new ‘Up(grade) The Town’ campaign. First posted on >>
No Comments
03/05/2023
Sports Direct ‘Fast & Slow’ Podcast series Inspires Muslims To Train Safely During Ramadan
Sports Direct teamed up with creative agency The Romans to launch a campaign led by a podcast series titled ‘Fast And Slow’ aimed at encouraging Muslims to exercise safely >>
No Comments
15/07/2022
UEFA Partner TikTok Leverages Euro 2022 By Extending Its #SwipeOutHate Initiative
TikTok, an official sponsor of UEFA Euro 2022, linked up with influencers, pundits and creators to produce a series of social videos themed around #SwipeOutHate which aims to combat >>
No Comments
05/03/2021
Gatorade TikTok Tryouts CGC Campaign Invites Video Applications To Join Brand’s #SocialSquad
Gatorade has teamed up with TikTok and a team of athlete ambassadors to promote its ‘Gatorade Tryouts’ initiative which is inviting consumers to apply to join the sports drink >>
No Comments
01/09/2020
Citroen’s Giant Logo Strava Art Challenge Celebrates New 2021 AG2R La Mondiale Sponsorship
Beginning in January 2021, Citroen will become a lead sponsor of what is currently the AG2R La Mondiale Pro Cycling Team – which will be renamed the #AG2RCITROENTEAM. To celebrate >>
No Comments
03/08/2020
Man City Sponsor Xylem Fights Against Water Via Epic & Poignant ‘The End of Football’ Film
Released to mark World Conservation Day, ‘The End of Football’ is a short film by water tech company Xylem which leverages its Manchester City partnership to educate football fans >>
No Comments
25/06/2020
Bet365 Australia Gets Behind The Scenes With Die Hard AFL ‘Fans Make The Game’ 3-Part Social Series
22 June saw Bet 365 Australia launch a three-part social series called ‘The Fans Make The Game’ which leverages the AFL’s return and drives league-linked betting by bringing to >>
No Comments
20/09/2019
York Athletics MFG Launches ‘Worth The Fight’ Movement With Work Led By Aly Raisman
Summer 2019 saw YORK Athletics Launch a new campaign, called ‘Worth the Fight’, which was fronted by world champion gymnast and athlete ambassador Aly Raisman and which aims to >>
No Comments
30/04/2019
Carolina Panthers Unveil Season Schedule Via Amazing Ode To Old School Video Games
To promote the NFL 2019-20 season schedule, the Carolina Panthers released a digital/social video showcasing its season match-ups in the form of an homage to video games of old >>
No Comments
17/05/2018
The FA Picks Young Supporters To Announce England’s FIFA World Cup Squad Via Social Video
A month ahead of Russia 2018, the Football Association announced England’s FIFA World Cup team through some of the country’s most passionate young fans. As well as the >>
No Comments
