Tag Archives: Design

DHL Activates Leicester City Sponsorship Via SME B2B ‘Win Global Exposure’ Competition DHL Activates Leicester City Sponsorship Via SME B2B ‘Win Global Exposure’ Competition

DHL Activates Leicester City Sponsorship Via SME B2B ‘Win Global Exposure’ Competition

DHL took an inventive approach to its Leicester City Football Club sponsorship when, instead of directly using its rights for its own purposes it created a B2B campaign based >>
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Häagen-Dazs Teams Up With Björn Borg For Design & Pop-Up Partnership Ahead Of Wimbledon Häagen-Dazs Teams Up With Björn Borg For Design & Pop-Up Partnership Ahead Of Wimbledon

Häagen-Dazs Teams Up With Björn Borg For Design & Pop-Up Partnership Ahead Of Wimbledon

Following its recent ‘brand retune’, Häagen-Dazs is working its fresh positioning into its 2017 Wimbledon activation with an integrated campaign spanning athlete ambassadors, product giveaways, social media work and featuring a >>
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Nike’s ‘Unlimited’ Rio Ambush Continues With Everyman ‘Unlimited You’ Coinciding With Opening Ceremony Nike’s ‘Unlimited’ Rio Ambush Continues With Everyman ‘Unlimited You’ Coinciding With Opening Ceremony

Nike’s ‘Unlimited’ Rio Ambush Continues With Everyman ‘Unlimited You’ Coinciding With Opening Ceremony

A day ahead of the Rio 2016 opening ceremony, Nike rolled out the latest phase in its ongoing Olympic ‘Unlimited’ ambush with a new spot depicting everyday athletes as >>
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Audi Emmys Activation Spans ShortFilm/Green Room/Party Audi Emmys Activation Spans ShortFilm/Green Room/Party

Audi Emmys Activation Spans ShortFilm/Green Room/Party

Audi’s integrated activation of its Emmy Awards sponsorship – which ranges from debuting a Clare Danes fronted ‘Smart Peformance’ film, to a green room partnership with fashion designer Altuzarra >>
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Amex London Fashion Week Foursquare/FashionInsiders Amex London Fashion Week Foursquare/FashionInsiders

Amex London Fashion Week Foursquare/FashionInsiders

The second season of American Express’ multi-year partnership with the British Fashion Council (BFC) sees the Official Card Partner of London Fashion Week (LFW) spearhead its card members special >>
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Mercedes ‘Fashion Plates’ Initiative At NY Fashion Week Mercedes ‘Fashion Plates’ Initiative At NY Fashion Week

Mercedes ‘Fashion Plates’ Initiative At NY Fashion Week

A stand out feature of Mercedes-Benz’s New York Fashion Week activation was its innovative blending of design style, CSR programme and social media competition for its ‘Fashion Plates’ initiative. >>
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Hugo Boss Competition To Dress McLaren’s Drivers Hugo Boss Competition To Dress McLaren’s Drivers

Hugo Boss Competition To Dress McLaren’s Drivers

  March 2011 saw Vodafone McLaren Mercedes and Hugo Boss mark their 30-year sponsorship partnership with an online competition, Dress Me For The Finale, where the prize is designing >>
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