Cricket Australia sponsor Victoria Bitter (VB) leads its summer Ashes campaign with live Ashes cricket scoreboards showing the real-time test scores The Aussie beer brand is giving away the classic cricket scoreboards – which are wi-fi connected and not only display the real-time score, but also features commentary from former player Ian Healy –… Continue reading VB WiFi Ashes Scoreboards Embrace ‘Internet Of Things’
Tag: Live
Adidas’ Andy Murray Real-Time Twitter Live Tennis Game
While British bookies are leveraging Wimbledon fever by offering to refund losing tournament winner stakes if Andy Murray wins the men’s singles tournament, the British number one’s own main sponsor adidas is running a real-time Twitter campaign based on Murray’s liver performances called #HitTheWinner. Murray, who is taking to the SW19 courts in a… Continue reading Adidas’ Andy Murray Real-Time Twitter Live Tennis Game
Gyro 360 Degree Vivid Views On IBM’s Masters Mobile App
The Masters is one of the most exclusive events in the world: perhaps the only thing harder to get than a tournament ticket is an Augusta National membership. While digital renderings can never truly replace watching the year’s first major (or playing the course itself), sponsor IBM’s Official Masters App is almost as good… Continue reading Gyro 360 Degree Vivid Views On IBM’s Masters Mobile App
Spotify’s SXSW Music Links Enhance Live Experiences
Spotify was pushing the musical experience boundaries in Austin at this year’s South By Southwest by partnering with Billboard, McDonald’s, Foursquare and Obscura Digital both at its Spotify House branded space and its flagship Spotify Live Concert. Between 11 and 15 March, artists appeared daily at Spotify House: an intimate, relaxed setting at 1100 East Cesar… Continue reading Spotify’s SXSW Music Links Enhance Live Experiences
Accenture Analytics App Offers 6 Nations Insights
Accenture, in the second year of its role as the Official Technology Partner for the 2012 and 2013 RBS 6 Nations Rugby Championship, has launched its official championship mobile app to promote its analytics expertise by providing fans with match insights. This year’s app is an enhanced version of the 2012 model with a… Continue reading Accenture Analytics App Offers 6 Nations Insights
RBS Enhances ‘Six Nations Rugby Live Challenge App’
RBS has unveiled the latest version of its rugby Live Challenge App to coincide with the weekend kick-off of the 2013 Six Nations. Once again the tournament’s anchor partner is challenging rugby fans to test their knowledge of the sport pre-, during and post-game. The tournament’s official app from title sponsor RBS offers… Continue reading RBS Enhances ‘Six Nations Rugby Live Challenge App’
IBM’s Live ‘TryTracker’ IS New RFU Online Insights Tool
IBM is leveraging its new five-year strategic partnership with the Rugby Football Union (RFU) as its official analytics partner by launching ‘TryTracker’. This is a new data-led online insights tool not only provides ‘Keys To The Game’, play-by-play insights during games and analyses player-by-player performance, but it also employs predictive analytics to identify three… Continue reading IBM’s Live ‘TryTracker’ IS New RFU Online Insights Tool
