July saw Uber and Uber Eats roll out a ‘Like Us’ campaign in New Zealand leveraging their partnership with New Zealand Rugby (NZR) and showing that, when it comes to food and rides, the All Blacks and the Black Ferns are just like the rest of us. Developed in harness with creative agency Special… Continue reading Uber NZ ‘They Eats/Rides Like Us’ Campaign Proves All Blacks/Black Ferns Are Like The Rest Of Us
Tag: Delivery
Uber Eats Activates Australian Open 2022 With Tennis Star Fronted Spots That Invite Viewers To Choose The Ending
Uber Eats activated its Australian Open partnership to target Aussie tennis fans in an integrated ‘More Choice / More Than Food Delivery’ campaign titled ‘This Calls For’ which was fronted by former tennis star-turned-commentator Todd Woodbridge, current Aussie men’s star Nick Kyrgios and world number one Ash Barty and which was led by TV ads… Continue reading Uber Eats Activates Australian Open 2022 With Tennis Star Fronted Spots That Invite Viewers To Choose The Ending
Spurs Stars Front Delivery Sponsor Getir’s Catchy ‘Grocery Chants’ Social Campaign
A strong line-up of Tottenham Hotspur players – including Heung-Min Son, Tanguy Ndombele, Pierluigi Gollini and Bryan Gil – star in a campaign called ‘Grocery Chants’ for the club’s ultrafast grocery delivery sponsor Getir. The online campaign sees the Spurs first teamers receive a range of items – from fruit squash, to umbrellas and… Continue reading Spurs Stars Front Delivery Sponsor Getir’s Catchy ‘Grocery Chants’ Social Campaign
Uber Eats Celebrates Ligue 1 & OM Sponsorships Via A ‘Marseille Supplement’ Pack
Leveraging its title sponsorship of France’s Ligue 1 and its partnership with Olympic Marseille (OM) at the end of the French football season, Uber Eats launched a large scale French campaign based on Blockchain technology and NFTs called ‘Marseille Supplement’. Developed in harness with agency La Fourmi, the campaign is based around a limited… Continue reading Uber Eats Celebrates Ligue 1 & OM Sponsorships Via A ‘Marseille Supplement’ Pack
Menulog’s Integrated C9 Campaign Sees State Of Origin As ‘Origin Snackdown’ Text Battle
Australian food delivery app Menulog, a Channel 9 broadcast partner for the State of Origin series, launched an integrated campaign in early June which brings to life the Aussie sporting tradition of sledging. Marking its second year as an official broadcast sponsor, the campaign is led by a set of 20 contextual television ads… Continue reading Menulog’s Integrated C9 Campaign Sees State Of Origin As ‘Origin Snackdown’ Text Battle
Jimmy Brings Launches ‘Jimmy Kicks Mobile Game’ To Celebrating State Of Origin
The booze delivery brand Jimmy Brings pitted New South Wales against Queensland in an in-browser game called ‘Jimmy Kicks’ to drive brand engagement and orders around the NRL’s 2021 State Of Origin. Launched on 28 May, the game-led campaign runs across Catch-Up TV, BVOD, YouTube, online and social media. Developed by Paper Moose,… Continue reading Jimmy Brings Launches ‘Jimmy Kicks Mobile Game’ To Celebrating State Of Origin
Just Eat ‘Joy Of The Knee Slide’ Campaign & Contest Leverages UEFA Euro 2020 Partnership
The start of May saw UEFA partner Just Eat kick-off a Euro 2020 pan-Europe campaign and contest that celebrates the art of the knee slide and which offers fans a chance to attend the tournament in person. The activation is led by a set of online films, created in harness with agency Dark Horses,… Continue reading Just Eat ‘Joy Of The Knee Slide’ Campaign & Contest Leverages UEFA Euro 2020 Partnership
Comic Leslie Jones Doubles Up For Uber Eats’ March Madness Campaign & BOGOF Offers
US comedian Leslie Jones Fronts Uber Eats NCAA March Madness marketing which promises to bring hoops fans ‘Double the Madness’ via BOGO deals all through the month-long tournament. The actress and comic fronts a set of 30-second ad breaks which launched on 18 March which revolves around the contrast between today’s polished and together… Continue reading Comic Leslie Jones Doubles Up For Uber Eats’ March Madness Campaign & BOGOF Offers
DoorDash ‘Made By Women’ Platform And Announces Historic Partnership With WNBA All-Star & ESPN Commentator Chiney Ogwumike
On International Women’s Day, the US-based local business connection platform DoorDash launched a combined ‘Made By Women’ marketing campaign and platform to champion female-owned businesses and uplift women’s voices. ‘Made by Women’ is an in-app and digital platform promoting female owned business across the USA and was promoted through a multi-platform campaign run in… Continue reading DoorDash ‘Made By Women’ Platform And Announces Historic Partnership With WNBA All-Star & ESPN Commentator Chiney Ogwumike
Baron Cohen & Kyrgios In Uber Eats’ Australian Open ‘Tonight, I’ll Be Eating for Love’ Campaign
Comedian and actor Sacha Baron Cohen and tennis star Nick Kyrgios star in Uber Eats’ Australian Open 2021 marketing campaign launched via comic creative featuring clashes between authentic players taking part in this year’s tournament and a fake umpire. The campaign, created by agency Special Group, opened with a social teaser spot on 8… Continue reading Baron Cohen & Kyrgios In Uber Eats’ Australian Open ‘Tonight, I’ll Be Eating for Love’ Campaign
Match Day Mania – Swiggy & IPL 2020
Swiggy’s ‘Match Day Mania’ IPL 2020 activation spanned national and regional television channels, as well as digital and social with simple, humorous content reinforcing its brand benefits of convenience and simplicity and, due to Covid, emphasizing its commitment to serving safe and hygienic food to its customers. Objectives The IPL has long been a strong… Continue reading Match Day Mania – Swiggy & IPL 2020
Food Freedom – Deliveroo & Leeds United FC
Through the 2018/19 and 2019/20 season Deliveroo teamed up with Leeds United FC in a partnership which saw Deliveroo enhance the at-stadium and at-home match day catering experience for fans, increase the volume of Deliveroo restaurant partnerships within the greater Leeds area and drive mass market brand awareness amongst football fans through brand promotions and… Continue reading Food Freedom – Deliveroo & Leeds United FC
