The Entain PLC owned Ladbrokes reprised the iconic running scene from Silvester Stallone’s iconic Rocky movie for a flagship spot in its ‘We Play Together’ campaign. The ad, created in harness with agency Neverland, replaces the film’s every Philadelphian extras with a cast of modern characters relating to the various aspects of the company’s… Continue reading Rocky Balboa Reprises Iconic Running Scene In Ladbrokes’ ‘We Play Together’ Campaign
Tag: Neverland
Spurs Stars Front Delivery Sponsor Getir’s Catchy ‘Grocery Chants’ Social Campaign
A strong line-up of Tottenham Hotspur players – including Heung-Min Son, Tanguy Ndombele, Pierluigi Gollini and Bryan Gil – star in a campaign called ‘Grocery Chants’ for the club’s ultrafast grocery delivery sponsor Getir. The online campaign sees the Spurs first teamers receive a range of items – from fruit squash, to umbrellas and… Continue reading Spurs Stars Front Delivery Sponsor Getir’s Catchy ‘Grocery Chants’ Social Campaign
Drummers & Livestream Song Add Tension To Ladbrokes ‘This Time We Play Together’ Euro ’20 Ad
A 100-strong drummer chorus echo the nation’s heartbeat for a fictional penalty kick in Ladbrokes’ epic commercial spearheading its UEFA Euro 2020 campaign developed in harness with new lead creative agency Neverland. The integrated campaign is led by a hero television ad and supported by multiple cross-channel activations including online video and social, radio,… Continue reading Drummers & Livestream Song Add Tension To Ladbrokes ‘This Time We Play Together’ Euro ’20 Ad