Leeds United Football Club (LUFC) partner Wish, the US based eCommerce shopping platform, celebrated its sponsorship of the Premier League club through a player fronted campaign honouring its famous Elland Road. The stadium focused campaign, created with agency Whale Amsterdam, positions the club’s famous ground as its ‘12th Man’ and describes it as the… Continue reading Wish Leverages Leeds United Partnership Via Campaign Spotlighting Iconic Elland Road Stadium
Tag: Wish
E-Tailer Wish’s ‘Wish-in For Kawhi’ Toronto OOH Campaign Leverages NBA Free Agency
Early July saw e-commerce app Wish launch a local market campaign in Canada based on wishing that Toronto Raptors superstar and NBA Finals MVP Kawhi Leonard signs a contract extension. Following on from the team’s first NBA Championships and launched to coincide with the start of the NBA free agency period, the brand joins… Continue reading E-Tailer Wish’s ‘Wish-in For Kawhi’ Toronto OOH Campaign Leverages NBA Free Agency
Comic Wish World Cup Campaign Shows What Players Do With Too Much Time One Their Hands
Launched in mid June as the World Cup got under way, online retailer Wish leveraged the tournament with an integrated, global campaign that explores just what happens when famous footballers (not playing at the World Cup) have too much time on their hands. The answer, at least according to the brand, is gardening and… Continue reading Comic Wish World Cup Campaign Shows What Players Do With Too Much Time One Their Hands
LA Lakers Grant Wish Patch Partnership & Promote It Via A Lonzo Ball Led Online Video
September saw the Los Angeles Lakers announce a multi-year patch partnership with e-commerce platform Wish. The new tie-up will see Wish’s logo featured on Lakers jerseys from the start of the 2017-18 season with a patch stitched into the front left shoulder opposite the Nike logo. According to LA Lakers President of Business… Continue reading LA Lakers Grant Wish Patch Partnership & Promote It Via A Lonzo Ball Led Online Video
