Comic Wish World Cup Campaign Shows What Players Do With Too Much Time One Their Hands

Launched in mid June as the World Cup got under way, online retailer Wish leveraged the tournament with an integrated, global campaign that explores just what happens when famous footballers (not playing at the World Cup) have too much time on their hands.   The answer, at least according to the brand, is gardening and… Continue reading Comic Wish World Cup Campaign Shows What Players Do With Too Much Time One Their Hands

Toyota’s ‘See Like Menna’ Instagram Lets Viwers See The Slopes Through The Eyes Of A Paralympic Skier

An imaginative ‘See Like Menna’ strand of Toyota’s global Olympic/Paralympic ‘Start Your Impossible’ initiative sees the automotive giant launch an Instagram account showing what life is like for visually impaired Paralympic Skier Menna Fitzpatrick.   This new social campaign aims to offer a better understanding of just what it’s like (and how daunting it is)… Continue reading Toyota’s ‘See Like Menna’ Instagram Lets Viwers See The Slopes Through The Eyes Of A Paralympic Skier