To pay tribute to athlete ambassador Dylan Alcott’s last appearance its his home Grand Slam, ANZ activated its rights around the 2022 Australian Open through an integrated programme which included a giant tennis ball mural of Alcott in Melbourne’s Federation Square to mark his retirement. The financial services brand and official AO partner paid… Continue reading ANZ Salutes Oz Tennis Icon Dylan Alcott With Fed Square Mural & Financial Wellbeing Score Initiative
Tag: ANZ
Australian Open ‘ANZ Commemorative Coin Collection’ Launched By Champ Alcott & ANZ Tennis Hots Shots
ANZ ambassador and ‘golden slam’ wheelchair tennis champion Dylan Alcott fronted the reveal campaign for the Australian Open 2022 commemorative coin featuring Margret Molesworth (the inaugural winner of the women’s singles of the Australasian Championship in 1922) and celebrating 100 years of women’s competition. The commemorative coins features an engraving of Molesworth engraved on the ‘heads’ side of the… Continue reading Australian Open ‘ANZ Commemorative Coin Collection’ Launched By Champ Alcott & ANZ Tennis Hots Shots
ANZ Helps NZ Athletes In Tokyo Feel Home Fan Support Via ‘ANZ Support Brand’
Initially unveiled via PR and social content earlier in 2021, ANZ’s ‘Support Band’ is now featuring in a full blown campaign which sees the New Zealand financial brand and Team NZ Olympic and Paralympics New Zealand partner encourage fans to get tapping to show their support via the new campaign. The ANZ Support Band… Continue reading ANZ Helps NZ Athletes In Tokyo Feel Home Fan Support Via ‘ANZ Support Brand’
ANZ ‘We Do How’ Leverages New Zealand Cricket Tie-Up To Launch New ‘Financial Wellbeing’ Brand Platform
ANZ leveraged its partnership with New Zealand Cricket in late April through a campaign called ‘We Do How’ which launches an integrated initiative demonstrating the bank’s commitment to financial wellbeing The creative promotes ANZ’s new six-step ‘Financial Wellbeing Programme’ available to everyone (not just ANZ customers) at anz.co.nz/financialwellbeing and the campaign will appear on TV,… Continue reading ANZ ‘We Do How’ Leverages New Zealand Cricket Tie-Up To Launch New ‘Financial Wellbeing’ Brand Platform
‘ANZ Support Band’ Launches To Cheer Athletes On In The Olympic And Paralympic Games
The wearable ‘ANZ Support Band’ will connect Kiwi sports fans to New Zealand athletes at the this year’s Olympic and Paralympic Games by simply tapping their device which leads to the athletes receiving the vibration of support via their own wristband. Developed for ANZ by creative agency TBWA\NZ, the ANZ Support Band uses Bluetooth… Continue reading ‘ANZ Support Band’ Launches To Cheer Athletes On In The Olympic And Paralympic Games
ANZ & Dylan Alcott To Leverage Australian Open Via ‘Financial Wellbeing Challenge’
Leveraging its status as an associate sponsor of the tournament (and of the long-running, brand-backed ANZ Hot Shots kids tennis starter programme), financial brand ANZ teamed up with athlete ambassador Dylan Alcott for a tennis take on its ongoing financial literacy programme. Alcott, the multiple Grand Slam Australian wheelchair tennis champion and Paralympian (and… Continue reading ANZ & Dylan Alcott To Leverage Australian Open Via ‘Financial Wellbeing Challenge’
Tennis Australia Makes A Post AO Racquet With New ANZ Tennis Hot Shots ‘Noise Please!’ Campaign
Following hot on the heels of its flagship tournament, the Australian Open, Tennis Australia launched a new campaign for its ANZ Tennis Hot Shots program called ‘Noise Please!’ The energetic campaign, developed with creative agency Hard Hat, aims to raise awareness of Tennis Australia’s coaching sessions for kids aged 5 to 12 and thus… Continue reading Tennis Australia Makes A Post AO Racquet With New ANZ Tennis Hot Shots ‘Noise Please!’ Campaign
ANZ’s Multi-Strand Australian Open Work Sees Bank Break Down Barriers With Dylan Alcott & Nike
Australian Open associate partner ANZ activated around the 2019 tournament via an integrated, multi-strand campaign spearheaded by working with Nike and aiming to break down barriers by leveraging its athlete ambassador partnership with Paralympian and Grand Slam champion Dylan Alcott. Ahead of the tournament the bank teamed up to present the Australian six-time Grand… Continue reading ANZ’s Multi-Strand Australian Open Work Sees Bank Break Down Barriers With Dylan Alcott & Nike
ANZ Launches Giant Immersive VR Gaming ‘Breakpoint’ Experience At Australian Open
Tennis fans and game lovers at the 2017 Australian Open experienced the excitement, thrill and constant movement of playing a dynamic, energetic tennis game in a virtual world of obstacles and goals called ‘ANZ Breakpoint’. This large format digital virtual reality experience, developed in partnership with Deloitte Digital for the Australian financial group, was… Continue reading ANZ Launches Giant Immersive VR Gaming ‘Breakpoint’ Experience At Australian Open
