Team GB partner Whole Earth Foods launched a fresh phase of its Tokyo 2020 activation on 6 July led by a TV and social spot called ‘We’re With You The Whole Way’. Created by agency Isobel and directed by Shay Hamlas via NERD Productions, the animated film from the UK Olympic team’s official peanut… Continue reading Team GB Partner Whole Earth Food’s Launch Olympic Star Studded ‘We’re With You The Whole Way’ Spot
Tag: Animation
BBC Leverages FA Cup Final To Final Debut Its ‘Our Wait Is Over’ UEFA Euro 2021 Promo
Leveraging spiking soccer interest in the UK around The FA Cup Final and the climax of the Premier League, national broadcaster BBC finally released its UEFA Euro 2020 promo a month ahead of the tournament kick-off. Euro 2020, which is a full year behind schedule due to the pandemic, is scheduled to run between… Continue reading BBC Leverages FA Cup Final To Final Debut Its ‘Our Wait Is Over’ UEFA Euro 2021 Promo
IOC Partner P&G’s SK-II Studio Launches Action/Animated, Athlete-Fronted ‘VS’ Film Series
The start of May saw IOC partner P&G’s global skincare brand SK-II launched the latest wave of Tokyo 2020/21 work in the form of a multi-channel campaign called ‘VS’ based around an athlete-led animated anthology video series which sets out to inspire all woman through the message that they each have the power to #CHANGEDESTINY.… Continue reading IOC Partner P&G’s SK-II Studio Launches Action/Animated, Athlete-Fronted ‘VS’ Film Series
BANTRAB Bank’s ‘La Chiripa FC’ Animated Kids Social Series Uses Football To Further Kids Financial Education
Central American bank BANTRAB’s animated social video series and connected educational financial programme, ‘La Chirpa FC’, tells the story of a fictional amateur football team and promotes the financial outfit’s own values of responsibility, passion, honesty and equity. Set in Guatemala and created by agency Rocknrolla, the episodic cartoon La Chiripa FC story narrates… Continue reading BANTRAB Bank’s ‘La Chiripa FC’ Animated Kids Social Series Uses Football To Further Kids Financial Education
Team GB Official Peanut Butter Partner Whole Earth Foods Launches Integrated ‘Team Smooth/Team Crunchy’ Activation
To fire the marketing starting gun on its official partnership of Team GB sponsorship, food brand Whole Earth launched a multi-channel, digital-first campaign – backed by enhanced social media spend – pitting ‘Team Smooth’ against ‘Team Crunchy’ and backing the athlete #TheWholeWay. The campaign, created by PR agency Ecotone UK, is hubbed around the… Continue reading Team GB Official Peanut Butter Partner Whole Earth Foods Launches Integrated ‘Team Smooth/Team Crunchy’ Activation
Animated Social Spot Wishes Liverpool FC Fans A ‘Happy Lunar New Year’
Liverpool Football Club wished a Happy Lunar New Year to all of its supporters celebrating around the world through an animated video. The two-minute spot, deployed across the club’s digital and social platforms, is narrated by manager Jürgen Klopp. The animation explores the highs and lows of the previous 12 months at the… Continue reading Animated Social Spot Wishes Liverpool FC Fans A ‘Happy Lunar New Year’
Baron Cohen & Kyrgios In Uber Eats’ Australian Open ‘Tonight, I’ll Be Eating for Love’ Campaign
Comedian and actor Sacha Baron Cohen and tennis star Nick Kyrgios star in Uber Eats’ Australian Open 2021 marketing campaign launched via comic creative featuring clashes between authentic players taking part in this year’s tournament and a fake umpire. The campaign, created by agency Special Group, opened with a social teaser spot on 8… Continue reading Baron Cohen & Kyrgios In Uber Eats’ Australian Open ‘Tonight, I’ll Be Eating for Love’ Campaign
Aldi & Rashford’s ‘Hunger Monster’ Campaign Pledges 10m Meals To UK Families
A new UK campaign from Aldi, saw the German-owned supermarket team up wigth Marcus Rashford for its ‘Hungry Monster’ initiative which pledged 10 million meals to families facing hunger. According to Aldi research, a shameful one-in-five kids in the UK live in food poverty. Marking a dramatic increase in child food poverty during the… Continue reading Aldi & Rashford’s ‘Hunger Monster’ Campaign Pledges 10m Meals To UK Families
eLaLiga Santander Rolls Out New Season Via ‘Lo Que No Puede Ser, Puede Ser / ‘What Cannot Be, Can Be’ Ad
Mid October saw La Liga Santander launch a new campaign for eLaLiga Santander’s 20/21 season called ‘What Cannot Be, Can Be’. Conceived by creative agency Mrs Rushmore, the hero spot stars famous Spanish gamers and streamers – including such as DJMariio, Gravesen and Neat – and features various visual metaphors. The 60-second commercial,… Continue reading eLaLiga Santander Rolls Out New Season Via ‘Lo Que No Puede Ser, Puede Ser / ‘What Cannot Be, Can Be’ Ad
Nike Film Promotes Mercurial Dream Speed 3 Via Cristiano Ronaldo Journey Film
The launch campaign promoting Nike Football’s new Mercurial Dream Speed 3 boot features iconic moments from athlete ambassador Cristiano Ronaldo’s trophy-laden career. Charting the Portugal and Juventus forward’s journey from Portugal to England and then to Spain and Italy, it suggests that Ronaldo always had big dreams and accomplished them sprint by sprint and… Continue reading Nike Film Promotes Mercurial Dream Speed 3 Via Cristiano Ronaldo Journey Film
EA Sports Teams Up With Anthony Joshua To Launch UFC 4 via ‘Shape Your Legend’
EA Sports launched a powerful film in the first half of August to promote heavyweight champion Anthony Joshua’s arrival into its new UFC 4 game. Agency 20something worked with production company Kode on the campaign which features AJ training in Finchley and District Amateur Boxing Club – where his fight career began. The film shows AJ… Continue reading EA Sports Teams Up With Anthony Joshua To Launch UFC 4 via ‘Shape Your Legend’
Gulf Oil India’s Animated Athlete Ambassador Ad Sees Dhoni Front Covid Related ‘New Way Forward
Gulf Oil, a leading lubricant brand in India, launched an upbeat animated video featuring brand ambassador and cricket super star with Mahindra Singh Dhoni emphasising positive changes evolving from the Covid-19 crisis. Called #NewWayForward, the campaign emphasises the importance of having a positive outlook even as the world continues to combat coronavirus and seeks to offer… Continue reading Gulf Oil India’s Animated Athlete Ambassador Ad Sees Dhoni Front Covid Related ‘New Way Forward
