US fast food chain Wendy’s teamed up with The Legacy Motor Club’s NASCAR racing team to revive its famous ‘Where’s The Beef?’ slogan during the 2023 Daytona 500. The return of the ‘Where’s The Beef?’ slogan, which first appeared in Wendy’s advertising back in 1984 through ‘Fluffy Bun’ (one of the most memorable Super… Continue reading Wendy’s Lines Up At NASCAR’s Daytona 500 To Bring Back ‘Where’s The Beef?’
Tag: Livery
Aston Martin F1 Launch New Car, Team & Visual Identity Via ‘New Energy’ Campaign Spanning All Assets
Aston Martin Aramco Cognizant Formula 1 Team (AMF1) introduced its new team positioning and visual identity with the launch of its 2023 car – the AMR23 – through an integrated campaign titled ‘New Energy’. The British based AMF1 racing team partnered with global communications agency Havas for the season-long ‘New Energy’ brand platform which,… Continue reading Aston Martin F1 Launch New Car, Team & Visual Identity Via ‘New Energy’ Campaign Spanning All Assets
Red Bull Racing & Scuderia AlphaTauri Liveries ‘Turn Japanese’ To Thank Honda At What Should Have Been Its Last Home Race
For the Formula 1 (F1) Turkish Grand Prix, Red Bull Racing and sister team Scuderia AlphaTauri refreshed liveries to celebrate the their race-winning alliance with power unit supplier Honda on what would have been the auto giant’s home race at Suzuka if Covid-19 restrictions hadn’t seen the 2021 race cancelled. The move is particularly… Continue reading Red Bull Racing & Scuderia AlphaTauri Liveries ‘Turn Japanese’ To Thank Honda At What Should Have Been Its Last Home Race
Late Night Match Guides Lead Qantas’ RWC Wallabies Work
Leveraging its Australian Rugby Union partnership around the Rugby World Cup, long-time sponsor Qantas has created a set of online Late Night Match Guides to give Wallabies fans tips on how to prepare for matches and handle the Australia/UK time difference. The name partner off the Qantas Wallabies has shot a set of practical… Continue reading Late Night Match Guides Lead Qantas’ RWC Wallabies Work
Emirates ‘Flagbearer’ Part Of Integrated RWC Campaign
The first winner of the Emirates Rugby World Cup ‘Flagbearer’ competition was announced in early September. South Africa fans, 6-year-old Kirstin Engelmann and her dad Rainer, won the competition and headed to the tournament on-board the airline’s Rugby World Cup-liveried A380. The airline’s sponsorship livery was first unveiled on an Airbus A380-800. As… Continue reading Emirates ‘Flagbearer’ Part Of Integrated RWC Campaign
