Red Bull Racing & Scuderia AlphaTauri Liveries ‘Turn Japanese’ To Thank Honda At What Should Have Been Its Last Home Race

For the Formula 1 (F1) Turkish Grand Prix, Red Bull Racing and sister team Scuderia AlphaTauri refreshed liveries to celebrate the their race-winning alliance with power unit supplier Honda on what would have been the auto giant’s home race at Suzuka if Covid-19 restrictions hadn’t seen the 2021 race cancelled.   The move is particularly… Continue reading Red Bull Racing & Scuderia AlphaTauri Liveries ‘Turn Japanese’ To Thank Honda At What Should Have Been Its Last Home Race

Honda’s Anthropomorphised F1 Engines Are Humanised Via Own Twitter Handles

HondaPU22 and HondaPU14 have joined the Twitterati: but these newest members of the social media elite aren’t actually people, they are the Honda power units in McLaren’s F1 cars at the season-opening Australian Grand Prix.   Honda PU22 is the engine motoring Jenson Button’s new McLaren Honda F1 car around the Melbourne track and Honda… Continue reading Honda’s Anthropomorphised F1 Engines Are Humanised Via Own Twitter Handles

Honda IndyCar Speed Patrol ‘Slow Citation’ Street Stunt

Honda promoted its IndyCar partnership with an innovative speed patrol street stunt which saw brand ambassadors hand out ‘slow citations’ to unsuspecting consumers dawdling on the streets of Chicago.   Led by brand ambassador and racing driver legend Mario Andretti, a team of actors dressed a little like cops patrolled the Windy City neighbourhoods issuing… Continue reading Honda IndyCar Speed Patrol ‘Slow Citation’ Street Stunt