Tag Archives: Wallabies

Cadbury Launches Giant Lucky Scarf For Wallabies In New Activation Via Ogilvy Cadbury Launches Giant Lucky Scarf For Wallabies In New Activation Via Ogilvy

Cadbury Launches Giant Lucky Scarf For Wallabies In New Activation Via Ogilvy

More than a month ahead of the start of World Rugby’s 2023 Rugby World Cup (RWC), Rugby Australia primary partner Cadbury expanded its tournament-linked activation through ‘Lucky Scarf’: a >>
Posted by j.edwards No Comments
Cadbury ‘Cheer And A Half’ Leverages Wallabies Partnership Ahead Of 2023 Bledisloe Cup & RWC Cadbury ‘Cheer And A Half’ Leverages Wallabies Partnership Ahead Of 2023 Bledisloe Cup & RWC

Cadbury ‘Cheer And A Half’ Leverages Wallabies Partnership Ahead Of 2023 Bledisloe Cup & RWC

Ahead of the start of the 2023 Bledisloe Cup (in late July) and the 2023 Rugby World Cup (in early September), confectionary giant Cadbury rolled out a sentimental brand >>
Posted by j.edwards No Comments
ASICS & Rugby Australia Launch ‘United By Gold’ Wallabies Jersey Reveal Campaign ASICS & Rugby Australia Launch ‘United By Gold’ Wallabies Jersey Reveal Campaign

ASICS & Rugby Australia Launch ‘United By Gold’ Wallabies Jersey Reveal Campaign

In the second week of May the Wallabies and kit partner ASICS launched the two new jerseys the teams will wear during the 2022 Test season with an integrated >>
Posted by j.edwards No Comments
ASICS Unveils New Wallabies Jersey Via ‘Bound Forever By Gold’ Campaign ASICS Unveils New Wallabies Jersey Via ‘Bound Forever By Gold’ Campaign

ASICS Unveils New Wallabies Jersey Via ‘Bound Forever By Gold’ Campaign

On 1 July, a week ahead of the start of the three-game Wallabies E Toro rugby union series against France, Rugby Australia kit partner ASICS launched the new Wallabies jersey >>
Posted by j.edwards No Comments
Rideshare Platform Ola Rolls Out Integrated Offer Led Wallabies Partnership Campaign Rideshare Platform Ola Rolls Out Integrated Offer Led Wallabies Partnership Campaign

Rideshare Platform Ola Rolls Out Integrated Offer Led Wallabies Partnership Campaign

Mid August saw Rideshare platform Ola launch a television led, integrated campaign activating and amplifying its new official sponsorship of the Australian national rugby team.   The multi-channel activation, >>
Posted by j.edwards No Comments
ASICS & Rugby Australia Launch Wallabies Rugby World Cup Jersey With ‘Move As One’ Campaign ASICS & Rugby Australia Launch Wallabies Rugby World Cup Jersey With ‘Move As One’ Campaign

ASICS & Rugby Australia Launch Wallabies Rugby World Cup Jersey With ‘Move As One’ Campaign

Late May saw ASICS launch the new Wallabies jersey for the 2019 Rugby World Cup and roll out a new rugby campaign called ‘Move As One’.   Developed in >>
Posted by j.edwards No Comments
Wallabies RWC Work Overview > Wake-Up Guides, Match Alarm Apps, Unity (& Rugby Re-Purposing) Wallabies RWC Work Overview > Wake-Up Guides, Match Alarm Apps, Unity (& Rugby Re-Purposing)

Wallabies RWC Work Overview > Wake-Up Guides, Match Alarm Apps, Unity (& Rugby Re-Purposing)

After yet another epic Anglo-Australian sporting battle – in the form of last weekend’s crucial Rugby World Cup Wallabies win – we take the opportunity to look at some >>
Posted by j.edwards No Comments
Late Night Match Guides Lead Qantas’ RWC Wallabies Work Late Night Match Guides Lead Qantas’ RWC Wallabies Work

Late Night Match Guides Lead Qantas’ RWC Wallabies Work

Leveraging its Australian Rugby Union partnership around the Rugby World Cup, long-time sponsor Qantas has created a set of online Late Night Match Guides to give Wallabies fans tips >>
Posted by j.edwards No Comments
ARU Kit Partner ASICS #StrongerAsOne RWC #GoDominate Jersey Launch ARU Kit Partner ASICS #StrongerAsOne RWC #GoDominate Jersey Launch

ARU Kit Partner ASICS #StrongerAsOne RWC #GoDominate Jersey Launch

Australian Rugby Union kit partner ASICS began its Rugby World Cup marketing offensive back in June with a launch campaign for the 2015 Wallabies strip called #StrongerTogether.   The >>
Posted by j.edwards No Comments