Inter Milan teamed up with partner Mediaset to create an outdoor, digital and social campaign called #InterWall which saw fans celebrate the club’s 110-year anniversary by choosing their 11 favourite players/moments (one from each decade) which were then turned in to a giant mural. Territory: Italy Agency: DUDE Milano Objectives … Continue reading #InterWall – Mediaset Premium & Football Club Internazionale Milano
Tag: Streaming
NHL & Vegas Golden Knights Debut First Episode Of ‘Home Team’ Facebook Watch Streaming Series
The National Hockey League (NHL) and its new franchise the Las Vegas Golden Knights have partnered with GroupNine’s NowThis video arm on a new series for Facebook Watch called “Home Team”. The new sports team series launched for the social media goliath’s streaming service essentially profiles the new Nevada-based side, the league’s latest expansion… Continue reading NHL & Vegas Golden Knights Debut First Episode Of ‘Home Team’ Facebook Watch Streaming Series
Spurs Salute White Hart Lane Stadium Via Intergrated #TheLaneTheFinale Initiative
The penultimate weekend of the 2016/17 Premier League season saw Tottenham Hotspur say goodbye to their beloved White Hart Lane home with an multi-platform, multi-strand campaign to enable the club and its fans to pay homage and bid farewell to ‘The Lane’. Spurs, who will play at Wembley Stadium next season while its new… Continue reading Spurs Salute White Hart Lane Stadium Via Intergrated #TheLaneTheFinale Initiative
1st Tumblr Festival Live-Stream As Toyota/Yahoo Leverage Stagecoach
Toyota teamed up with web giant Yahoo to leverage its sponsorship of the Stagecoach Music Festival with the first ever live Tumbrl stream. The live stream, which began on Friday and ran through Sunday, was the first brand-sponsored live stream of a concert on Tumblr (at http://stagecoachlive.tumblr.com/). The Tumblr video player was built… Continue reading 1st Tumblr Festival Live-Stream As Toyota/Yahoo Leverage Stagecoach
Beats Epic ‘Game Before The Game’ Ambushes World Cup
A powerful World Cup ambush campaign for Beats by Dr Dre based on pre-game player/fan rituals and fronted by Brazilian superstar Neymar is spearheaded by an epic five minute film called ‘The Game Before the Game’. Developed with agency R/GA New York (plus Brewster Parsons and Sword Fight), the campaign revolves around pregame preparation… Continue reading Beats Epic ‘Game Before The Game’ Ambushes World Cup
Wrigley’s 5 RPM’s French/US Live Online Music Experience
Wrigley’s 5 Gum is collaborating with YouTube and French music blog La Blogotheque on an initiative called The Switch – a set of exclusive concerts shot in private US apartments and streamed live online. Each concert features a double bill of bands/artists playing simultaneously and viewers are given the choice of which to… Continue reading Wrigley’s 5 RPM’s French/US Live Online Music Experience
