American Express teamed up with Andy Murray to unveil an integrated suite of on-site activations and an above-the-line advertising campaign leveraging its Official Payment Partner of The Championships rights for Wimbledon 2019. Spearheading its on-site work at the American Express Fan Experience in the Southern Village at the All England Lawn Tennis Club, is… Continue reading Amex Partner With Murray To Launch Integrated On-Site Experiences & Ad Campaign For Wimbledon
Tag: HTC Vive
O2 Unveils New Set Of ‘England Rugby’ & Music-Led Immersive Virtual Reality Experiences
UK telco O2 is rolling out a new series of three virtual reality experiences leveraging its sports and entertainment alliances to bring fans closer to their passions. In the rugby space, ‘Wear The Rose VR2’ sees O2 activate its RFU partnership by giving customers and fans a chance to go head to head against the… Continue reading O2 Unveils New Set Of ‘England Rugby’ & Music-Led Immersive Virtual Reality Experiences
Jaguar Panasonic Racing Team’s Paris Motor Show Formula E Vritual Reality Experience
To celebrate the launch of Panasonic Jaguar Racing’s entry into Formula E, the team offered visitors to the Paris Motor Show a dynamic, interactive opportunity to experience the excitement of its new electric race car. Set in a bespoke, branded, virtual reality theatre erected on the Jaguar Land Rover stand, users are positioned in… Continue reading Jaguar Panasonic Racing Team’s Paris Motor Show Formula E Vritual Reality Experience
