Racing driver and Saudi citizen Aseel Al Hamad teamed up with Jaguar for a new campaign, called ‘The Road Ahead’, which celebrated the end of the Saudi Arabia ban on women drivers. The spot, developed with agency Brooklyn Brothers, sees the pro driver take a jaguar F-Type for a breathtakingly fast lap of honour… Continue reading Jaguar & Race Driver Aseel Al Hamad Celebrate End Of Saudi Women Driver Ban With ‘World Driving Day’ Lap
Tag: Jaguar land Rover
Land Rover Activates Lions Partnership Via ‘We Deal In Real’ Grassroots Club Tour & NZ Trip Competition
Land Rover activates its British & Irish Lions sponsorship by tasking coach Warren Gatland to scout out the most passionate grassroots rugby fans and to reward them with a trip to New Zealand for the upcoming Lions tour. On this scouting mission, British & Irish Lions coach Gatland is joined by Lions legends Brian O’Driscoll, Martin… Continue reading Land Rover Activates Lions Partnership Via ‘We Deal In Real’ Grassroots Club Tour & NZ Trip Competition
Jaguar Panasonic Racing Team’s Paris Motor Show Formula E Vritual Reality Experience
To celebrate the launch of Panasonic Jaguar Racing’s entry into Formula E, the team offered visitors to the Paris Motor Show a dynamic, interactive opportunity to experience the excitement of its new electric race car. Set in a bespoke, branded, virtual reality theatre erected on the Jaguar Land Rover stand, users are positioned in… Continue reading Jaguar Panasonic Racing Team’s Paris Motor Show Formula E Vritual Reality Experience
Jaguar Land Rover Partners With Gorillaz (Toon) Guitarist To Promote Formula E Racing Debut
Jaguar Land Rover is partnering with virtual band Gorillaz guitarist Noodles as a global ambassador for a new campaign celebrating the auto brand’s electric vehicle technology and its new Panasonic Jaguar Racing Formula E team. The campaign objective is to aims to highlight the auto outfit’s green technologies, address the global skills gap in manufacturing… Continue reading Jaguar Land Rover Partners With Gorillaz (Toon) Guitarist To Promote Formula E Racing Debut
Land Rover’s Grassroots-Led Integrated RWC Work Blends Ads, Ambassadors, Mascots & Experiences
At the heart of Land Rover’s new ‘We Deal In Real’ brand campaign leveraging its Rugby World Cup rights lies its support for ‘grassroots-to-stadium’ rugby. United by the hashtag #WeDealInReal, the campaign spans several strands – from high-profile central advertising strand and social media content, to experiential initiatives, mascot leverage, global media partnerships and… Continue reading Land Rover’s Grassroots-Led Integrated RWC Work Blends Ads, Ambassadors, Mascots & Experiences
