American Express teamed up with Andy Murray to unveil an integrated suite of on-site activations and an above-the-line advertising campaign leveraging its Official Payment Partner of The Championships rights for Wimbledon 2019. Spearheading its on-site work at the American Express Fan Experience in the Southern Village at the All England Lawn Tennis Club, is… Continue reading Amex Partner With Murray To Launch Integrated On-Site Experiences & Ad Campaign For Wimbledon
Tag: BTL
Ronson Leads Coke’s 2012 Move To the Beat Campaign
On 16 February, at a press launch in East London beneath the shadow of the Olympic Stadium, IOC TOP programme partner Coca-Cola unveiled its global London 2012 marketing campaign – ‘Move To The Beat’. The initiative’s spearhead is a Coca-Cola music release, Anywhere In The World, a track by GRAMMY award winning producer… Continue reading Ronson Leads Coke’s 2012 Move To the Beat Campaign
