High impact genuine and ghost Heineken out-of-home stunts fuelled elite rugby union club rivalry in European Rugby’s Heineken Champions Cup Final host city Dublin ahead of the 20 May match between Leinster and La Rochelle (Stade Rochelais) – a repeat of last year’s final. Competition title partner and rights owner beer sponsor Heineken brought… Continue reading Real & Fake Heineken Irish Landmark OOH Activations Leverage Heineken Champions Cup Final
Tag: Airport
Aldi’s Annual Kevin The Carrot ‘Feast Of Football’ Xmas Ad Recreates Nike’s Iconic Airport Spot
Aldi’s 2022 Christmas campaign sees its long-running and endearing ‘Kevin the Carrot’ festive brand character showcase his soccer skills in a supermarket parody of Nike’s iconic 1998 ‘Airport’ World Cup ad (which featured the Nike sponsored Brazil squad). For the seventh consecutive year, Kevin fronts the food retailer’s festive marketing initiative and the online… Continue reading Aldi’s Annual Kevin The Carrot ‘Feast Of Football’ Xmas Ad Recreates Nike’s Iconic Airport Spot
Lexus’ Melbourne Cup Work Reaches New Heights With In-Flight First, Fashion Tie-Ups & Hospitality Experience
Melbourne Cup title sponsor Lexus launched an integrated, multi-platform activation programme around the 2018 race that stretched from on-course/on-horse signage, to fashion media tie-ups and up in the sky by enabling Qantas passengers to watch the event live in the air. Those in mid-air at 3pm on Tuesday, 6 November were be able to… Continue reading Lexus’ Melbourne Cup Work Reaches New Heights With In-Flight First, Fashion Tie-Ups & Hospitality Experience
Bayern Munich Expand HIA Qatar Airport Partnership With Shirt Sleeve Sponsorship
Mid August sees Bayern Munich extend its corporate alliance with Qatar’s Hamad International Airport (HIA) with a logo-led shirt sleeve sponsorship that also includes a player-fronted airport arrival film and a new pop-up shot. The team’s first ever sleeve sponsorship sees the Bundesliga champions and HIA extends their commercial partnership for a further six years.… Continue reading Bayern Munich Expand HIA Qatar Airport Partnership With Shirt Sleeve Sponsorship
Delta Celebrates New UCLA Bruins Partnership With LAX Airport Marching Band Stunt
To celebrate becoming the official airline partner of University of California, Los Angeles (UCLA) and its famous Bruins team, Delta Airlines made a big noise at LAX Airport when the UCLA Bruin Marching Band surprised customers with performances inside Delta’s Terminal 5. The band, known as The Solid Gold Sound, was joined by its… Continue reading Delta Celebrates New UCLA Bruins Partnership With LAX Airport Marching Band Stunt
