Tag: Train Wrap

KFC Wraps ‘The Gravy Train’ To Eden Park For Blues Fan Journeys On Super Rugby Game Days

April saw sponsor KFC team up with Auckland Transport (AT) to launch a branded ‘The Gravy Train’ to take Kiwi Blues fans from Britomart Station to Eden Park for Super Rugby games. The Gravy Train is the fast food giant’s first themed train delivery service and it activates the quick service chain’s partnership with Auckland’s… Continue reading KFC Wraps ‘The Gravy Train’ To Eden Park For Blues Fan Journeys On Super Rugby Game Days

X Games, Amtrak & SoCal Tourist Boards Partner For Train Wrap & Ticket Offers

Local US tourist board Visit Ventura partnered with US rail giant Amtrak and the X Games on a joint late June/Early July marketing program focusing on sustainable travel and revolving around a giant train wrap to promote taking the train to X Games California 2023.   First-time partners X Games and Amtrak spearheaded the ecology-minded… Continue reading X Games, Amtrak & SoCal Tourist Boards Partner For Train Wrap & Ticket Offers

Mango Tease/Reveal #MoveForward Critiques Atlético Madrid’s Griezmann To Highlight Not Giving Up

Spanish clothing brand Mango unveiled huge banner style billboards and public transport ads in two of Spain’s biggest cities – Barcelona and Madrid – which carried copy lines critical of France and Atlético de Madrid star Antoine Griezmann in the unbranded tease phase of a tease-and-reveal brand campaign called ‘Move Forward’ which focused on not giving up… Continue reading Mango Tease/Reveal #MoveForward Critiques Atlético Madrid’s Griezmann To Highlight Not Giving Up