At the start of the 2022/23 season, the Premier League launched a 90-second brand film thanking fans and the football community and highlighting football’s social contribution. Leveraging the new (early) season kick-off and running in cinemas, on television, online and in print, the spot offers a tribute to 30 years of stories, thrilling football,… Continue reading Premier League ‘More Than 90 Minutes’ 30th Year Ad Thanks Fans & Showcases Community Support
Tag: Michael Owen
UEFA Partner Vivo Expands Euro 2020 Work With Owen Led #vivoSuperTime Social Activation
Official UEFA partner Vivo expanded its Euro 2020 activation at the start of June with the launch of a social activation called #vivoSuperTime which calls on football fans across Europe to create, capture and share beautiful moments from the tournament. The activation strand sees the Chinese headquartered smartphone brand seeks to help fans create,… Continue reading UEFA Partner Vivo Expands Euro 2020 Work With Owen Led #vivoSuperTime Social Activation
Vivo’s UEFA Euro 2020 ‘To Beautiful Moments’ Helps Fans Enjoy Football On & Off The Phone
On 1 June, Vivo, the official smartphone of UEFA Euro 2020, launched its ‘To Beautiful Moments’ integrated activation which aims to help football fans everywhere enjoy the tournament’s beautiful moments on and off the phone. As well as providing passionate experiences to its users, Vivo’s campaign encourages people to be in the moment: whether… Continue reading Vivo’s UEFA Euro 2020 ‘To Beautiful Moments’ Helps Fans Enjoy Football On & Off The Phone
Trophy Tour/Heroes Walk/OMBC/Undeniable – Kia & UEFA Europa League
The pandemic forced UEFA Europa League partner Kia Motors to pivot in the middle of its 2019/20 season marketing programme and switch many of its multi-pronged activation’s physical and in-person strands to virtual spaces and online experiences – including its work leveraging its Trophy Tour, Official Match Ball Carrier, Heroes Walk and Undeniable campaigns.… Continue reading Trophy Tour/Heroes Walk/OMBC/Undeniable – Kia & UEFA Europa League
England Footballers Foundation & Bobby Moore Fund Link On Player Led #MooreToKnow Campaign
On 24 February 1993, England’s World Cup winning captain Bobby Moore lost his battle with bowel cancer at the age of just 51 and leveraging this anniversary several star English footballers are fronting a joint cause campaign between the England Footballers Foundation and the Bobby Moore Fund for Cancer Research called #MooreTooKnow. A number… Continue reading England Footballers Foundation & Bobby Moore Fund Link On Player Led #MooreToKnow Campaign
