Crouch & Sheringham Front Paddy Power’s ‘All Subs Are Super’ Promo For New Super Sub Feature

Paddy Power promoted its new Super Sub soccer sportsbook feature – one which means bets are still valid on players who are subbed off during a game as the subbed on player automatically picks up the bet – through a campaign titled ‘Super Sub is Here To Save Your Bet’. Created by agency Bartle Bogle… Continue reading Crouch & Sheringham Front Paddy Power’s ‘All Subs Are Super’ Promo For New Super Sub Feature

Paddy Power Spot Sees Arsenal Legends Prefer To Lose Title Than See A Smug Piers Morgan

Paddy Power continued its reputation as a controversial and irreverent sports marketers with a comic campaign focused on the battle for the Premier League (EPL) title based on the idea that Arsenal FC fans – represented by several club legends – would prefer Manchester City FC and not Arsenal not to win their first league… Continue reading Paddy Power Spot Sees Arsenal Legends Prefer To Lose Title Than See A Smug Piers Morgan

Premier League ‘More Than 90 Minutes’ 30th Year Ad Thanks Fans & Showcases Community Support

At the start of the 2022/23 season, the Premier League launched a 90-second brand film thanking fans and the football community and highlighting football’s social contribution.   Leveraging the new (early) season kick-off and running in cinemas, on television, online and in print, the spot offers a tribute to 30 years of stories, thrilling football,… Continue reading Premier League ‘More Than 90 Minutes’ 30th Year Ad Thanks Fans & Showcases Community Support