The neighbourhood social network Nextdoor activated its exclusive, multiyear partnership with Canadian MLS team Toronto FC through a flagship gameday ‘Neighbor of the Match’ initiative featured at home games throughout the 2022/3 season which celebrates the neighbourly actions of fans making a difference in their communities. Fans are invited to nominate people via the brand/club… Continue reading Nextdoor App Teams Up With Canadian MLS Club Toronto FC On ‘Neighbor of the Match’ Activation
Tag: Toronto FC
BMO Financial Kicks off Partnership With Football Star Alphonso Davies To Further ‘Grow the Game’
BMO Financial Group teamed up with Canada men’s national team star and FC Bayern Munich full back Alphonso Davies for a multi-spot campaign championing its various football partnerships – from player ambassador tie-ups, to grass roots support programme, stadium naming rights and team sponsorships – titled #BMOGrowTheGame. Created in harness with agency FCB Canada,… Continue reading BMO Financial Kicks off Partnership With Football Star Alphonso Davies To Further ‘Grow the Game’
Bank Of Montreal ‘Grass Of Greatness’ Initiative Moves Toronto FC BMO Field Pitch To Public Park
To leverage its longstanding partnerships with and support for soccer at grassroots and elite levels, the Bank of Montreal consolidated its community roots in the game with a new initiative called ‘The Grass of Greatness’. The project focused on replanting the old pitch from BMO Field (the home stadium of MLS side Toronto FC)… Continue reading Bank Of Montreal ‘Grass Of Greatness’ Initiative Moves Toronto FC BMO Field Pitch To Public Park
Rapper 2 Chainz Fronts New MLS ‘Our Soccer’ Brand Campaign Ahead Of 2018 Season Kick-Off
Ahead of the return of Major League Soccer (MLS), the new season kicks-off on 3 March, the league launched a new 360-degree brand campaign to tell the story of the self-described ‘most ascendant, progressive and diverse’ sports league in the US and Canada’. The new 2018 season ‘Our Soccer’ initiative, developed in harness with… Continue reading Rapper 2 Chainz Fronts New MLS ‘Our Soccer’ Brand Campaign Ahead Of 2018 Season Kick-Off
Baltimore Ravens Debut NFL’s First Mobile App Augmented Reality Fan Face Painting
To leverage excitement around the start of the new NFL season and help boost fan support, the Baltimore Ravens are enabling supporters to get their gamefaces on through augmented reality face painting. The Ravens have teamed up with augmented reality specialists Faceware Interactive and tech outfit Imaage Metrics to become the first NFL franchise… Continue reading Baltimore Ravens Debut NFL’s First Mobile App Augmented Reality Fan Face Painting
BMO Activates Toronto FC MLS Sponsorship With Community-Led #AllForOne Campaign
The Bank Of Montreal (BMO)’s new video-led campaign activating its Toronto FC sponsorship aims to show fans the true value of the Major League Soccer club’s community and draws similarities with the bank’s own ‘human customer experience’. Built around a series of late August/early September online spots all carry the message that trying to… Continue reading BMO Activates Toronto FC MLS Sponsorship With Community-Led #AllForOne Campaign
