On 1 April Major League Soccer (MLS) began to build buzz and excitement ahead of its new season, which will kick-off on 16 April, with a fresh iteration of its ongoing ‘Our Soccer’ campaign and the launch of a new website for desktop and mobile. The hero spot, called ‘Our Soccer: Ready for It’ focuses… Continue reading MLS Builds Buzz Ahead Of 26th Season Kick-Off With New ‘Our Soccer’ Spot & Refreshed Website
Tag: #OurSoccer
Prince Royce Fronts MLS ‘Our Soccer’ Campaign In 2019 Season Initiative Linked To Music & Multiculturalism
Four days ahead of kick-off, MLS launched the latest version of its ongoing ‘Our Soccer’ brand campaign to drive hype around the 2019 season. Launched on 12 February, the creative sits at the intersection of sports, culture and entertainment and is fronted by Latin singer/songwriter Prince Royce and showcases the league’s multicultural make up… Continue reading Prince Royce Fronts MLS ‘Our Soccer’ Campaign In 2019 Season Initiative Linked To Music & Multiculturalism
Rapper 2 Chainz Fronts New MLS ‘Our Soccer’ Brand Campaign Ahead Of 2018 Season Kick-Off
Ahead of the return of Major League Soccer (MLS), the new season kicks-off on 3 March, the league launched a new 360-degree brand campaign to tell the story of the self-described ‘most ascendant, progressive and diverse’ sports league in the US and Canada’. The new 2018 season ‘Our Soccer’ initiative, developed in harness with… Continue reading Rapper 2 Chainz Fronts New MLS ‘Our Soccer’ Brand Campaign Ahead Of 2018 Season Kick-Off
