A World Cup ‘Banksy Graffiti’ tribute from The Football Pools sees the UK soccer betting outfit spoof the famous British street artist with the real Gordon Bank commemorating his iconic save against Pele on a football stadium wall. A hooded figure sprays a stencil image of the famous moment from the 1970 World Cup… Continue reading Real Banksy Graffiti Save Of Century Pools Promo Stunt
Tag: Gambling
Paddy Power’s ‘Man Utd – Sir Alex Waxwork’ PR Stunt
Mischievous (and PR stunt obsessed) Irish bookmaker Paddy Power is at it again – newsjacking stories around Manchester United faltering form since the departure of iconic manager Sir Alex Ferguson via a Fergie waxwork stunt outside Old Trafford. The Sir Alex wax statue (which really doesn’t look like the legendary manager at all),… Continue reading Paddy Power’s ‘Man Utd – Sir Alex Waxwork’ PR Stunt
Marathonbet’s Fulham Away Fan Free Utility & Experience
Just last week Premier League chief Richard Scudamore suggested clubs offer fans free travel to boost attendances at away games and that is exactly what Fulham’s new main sponsor Marathoinbet did for 200 lucky fans for their first game of the 2013/14 season. But this was no run-of-the-mill marathon motorway journey. En route… Continue reading Marathonbet’s Fulham Away Fan Free Utility & Experience
Paddy Power’s Cheltenham Festival Facebook Tip TV Ad
To coincide with the highpoint of the jump racing season, bookmaker and Cheltenham sponsor Paddy Power has launched a new campaign with what it believes is the most important betting tip of all. Built around a central TV spot, and created by Crispin Porter + Bogusky, the Cheltenham Festival work is part of the… Continue reading Paddy Power’s Cheltenham Festival Facebook Tip TV Ad
Bendter Exposes Paddy Power Pants In UEFA Euro 2012 Stunt
Paddy Power continued its impressive run of guerilla stunts ambushing major sporting events when Denmark striker Nicklas Bendtner pulled down his shorts as a goal celebration – revealing the betting brand’s logo on his underwear. After scoring his second goal in the game against Portugal on Wednesday, he pulling down his shorts to reveal… Continue reading Bendter Exposes Paddy Power Pants In UEFA Euro 2012 Stunt
Betfair Presents Man Utd Player Live Social Q&A
Betfair used social media to leverage their Manchester United sponsorship rights and reach as many consumers as possible through a live player question and answer session on the brand’s Facebook page. When granted a precious few hours access to some of the team’s star players ion January, the bookie brand made the most of… Continue reading Betfair Presents Man Utd Player Live Social Q&A
Betfair ‘Trash Your Tevez Shirt’ Stunt For Manc Derby
Betfair, the official betting partner of Manchester United, has found a connector that it hopes will appeal to both sets of football fans during the weekend of the Manchester derby – a dislike of Argentina striker Carlos Tevez. So the betting brand has created a ‘Trash Your Tevez Shirt’ initiative. It is urging… Continue reading Betfair ‘Trash Your Tevez Shirt’ Stunt For Manc Derby
