Real Banksy Graffiti Save Of Century Pools Promo Stunt

A World Cup ‘Banksy Graffiti’ tribute from The Football Pools sees the UK soccer betting outfit spoof the famous British street artist with the real Gordon Bank commemorating his iconic save against Pele on a football stadium wall.   A hooded figure sprays a stencil image of the famous moment from the 1970 World Cup… Continue reading Real Banksy Graffiti Save Of Century Pools Promo Stunt

Pele/Ronaldo Lead Emirates World Cup ‘#AllTimeGreats’

Who is the greatest footballer of all time? Every football fan has an opinion!   This is the never ending debate that lies at the heart of FIFA global partner Emirates’ Brazil 2014 activation.   The campaign is fronted by two candidates for ‘greatest’ debate – Pele and Cristiano Ronaldo – and led by a… Continue reading Pele/Ronaldo Lead Emirates World Cup ‘#AllTimeGreats’

Sony ‘One Stadium Live’ Hub: A World Cup Social Network

Using the copy line ‘One World, One Passion, One Stadium’, Sony has released the hub of its 2014 FIFA World Cup activation – a brand-created social network called ‘One Stadium Live’.   The platform lets football fans around the world keep track of all tournament-related posts and news feeds from Twitter, Facebook, Google+ and the like… Continue reading Sony ‘One Stadium Live’ Hub: A World Cup Social Network