Gatorade Salutes Serena Williams Legacy In ‘Love Means Everything’ Spot Leveraging 2022 US Open

An emotional Gatorade commercial narrated by music megastar Beyoncé pays tribute to brand ambassador Serena Williams as she starts her final Grand Slam at the 2022 US Open.   The PepsiCo owned sports drink spot, titled ‘Love Means Everything’, celebrated Williams’ record-breaking tennis career on the eve of the tournament and highlights he she started a… Continue reading Gatorade Salutes Serena Williams Legacy In ‘Love Means Everything’ Spot Leveraging 2022 US Open

Pepsi Links With Vevo For Grammys New Artist Series

Pepsi links with The Recording Academy and entertainment platform Vevo for its ‘Best New Artist’’ video series to provide music lovers with a richer Grammy’s experience through a behind-the-scenes, in-depth look at the nominees.   The Pepsi-backed ‘5 Questions With’ series, which runs on www.grammy.com and across Vevo’s web-based mobile/tablet/connected TV platforms, aims to give fans… Continue reading Pepsi Links With Vevo For Grammys New Artist Series

Pepsi’s Super Bowl Halftime Show Beyonce Teaser Tweet

Pepsi and the NFL have tweeted a Super Bowl teaser image of superstar Beyonce, with the Big Game’s date painted on her face. The promotional photo as good as confirms rumours that the Grammy Award winning ‘Single Ladies’ singer will front the game’s Pepsi-sponsored Halftime Show.   When Pepsi signed a 10-year $2.3bn NFL sponsorship… Continue reading Pepsi’s Super Bowl Halftime Show Beyonce Teaser Tweet