Pepsi MAX, in tandem with partner UEFA, rolled out an early May digital-first promotional campaign revealing GRAMMY Award-nominated, multi-platinum selling chart-topping singer/songwriter Camila Cabello as the headline act for the 2022 UEFA Champions League Final Opening Ceremony presented by Pepsi MAX. Now in its sixth year, the final match in the world’s most watched… Continue reading Pepsi Max Promotes Camila Cabello’s Starring Role In UEFA Champions League Final Opening Ceremony
Tag: Opening Ceremony
DJ Marshmello’S World-First Extended Reality Performance For Champions League Final Opening Ceremony
American DJ Marshmello’s striking extended reality performance at the ‘2021 UEFA Champions League Final Opening Ceremony presented by Pepsi‘ was a six-minute show featuring state-of-the-art, immersive technology led by extended reality. With a limited number of fans in the stadium die to pandemic restrictions, the live performance – also featured Selena Gomez and Khalid… Continue reading DJ Marshmello’S World-First Extended Reality Performance For Champions League Final Opening Ceremony
Marshmello’s Twitter Tease & Reveal Of Pepsi’s UEFA Champions League Final Opening Ceremony Stars
American electronic music producer and DJ Christopher Comstock, better known professionally as Marshmello teased and revealed the artists who will join him on stage for the Pepsi Opening Ceremony of the 2021 UEA Champions League Final. Through a UCL draw inspired video reveal, complete with the classic glass bowl and personalised UEFA balls, Marshmello drew… Continue reading Marshmello’s Twitter Tease & Reveal Of Pepsi’s UEFA Champions League Final Opening Ceremony Stars
United #TeamUSA Spots Turn Athletes & Employees Into Superheroes For Winter Olympic Work
Mid January saw Team USA airline partner United Airlines debut its Winter Olympic ‘Superheroes’ advertising campaign ahead of PyeongChang 2018. While the work, developed with United’s agency of record McGarryBowen New York, is unfolding at United airports and other out-of-home spaces, as well as on social media, the activation is spearheaded by a series of… Continue reading United #TeamUSA Spots Turn Athletes & Employees Into Superheroes For Winter Olympic Work
McDonald’s ‘Friends Win’ Fronts Rio 2016 Kids Participation Programme
McDonald’s kick-starts its Rio 2016 activation by launching a campaign to reward 100 kids with the opportunity to personally participate in August’s Olympic Games Opening Ceremony. The ‘McDonald’s Olympics Kids Program’ offers a unique opportunity for kids from 20 countries to come together in Brazil and join in with the excitement of the planet’s… Continue reading McDonald’s ‘Friends Win’ Fronts Rio 2016 Kids Participation Programme
