‘Wrexham United’ Social Stunt Unveils United Airlines As AFC’s New Front Of Shirt Sponsor

To unveil its new 2023/24 season front of shirt sponsor for its men’s and women’s first teams, Wrexham AFC and co-owners Rob McElhenney and Ryan Reynolds rolled out a comic fake club name change social stunt titled ‘Wrexham United’.   The social-first campaign was initially fronted by Co-chairmen Rob McElhenney and Ryan Reynolds on the… Continue reading ‘Wrexham United’ Social Stunt Unveils United Airlines As AFC’s New Front Of Shirt Sponsor

PGA Tour Partner United Airlines Amplifies Young Players Voices In ‘Golf Is Ours’ Film

Summer 2022 saw PGA Tour partner United Airlines amplify the next stage of the ‘Golf Is Ours’ initiative championing the tie-up with the Historically Black College and Universities programs.   The campaign, created with agency 72andSunny LA, was spearheaded by a hero spot titled ‘United – Golf is Ours’ which dropped across the airline and… Continue reading PGA Tour Partner United Airlines Amplifies Young Players Voices In ‘Golf Is Ours’ Film

United #TeamUSA Spots Turn Athletes & Employees Into Superheroes For Winter Olympic Work

Mid January saw Team USA airline partner United Airlines debut its Winter Olympic ‘Superheroes’ advertising campaign ahead of PyeongChang 2018.   While the work, developed with United’s agency of record McGarryBowen New York, is unfolding at United airports and other out-of-home spaces, as well as on social media, the activation is spearheaded by a series of… Continue reading United #TeamUSA Spots Turn Athletes & Employees Into Superheroes For Winter Olympic Work

TCS New York City Marathon Sponsor Activation Snapshot: Tata Consulting Services, Airbnb & United

The TCS New York City Marathon is the premier event of New York Road Runners (NYRR) and claims to be the largest marathon in the world.   Now in its 40th year, it was first run in 1970 with just 127 entrants and 55 finishers, the 2016 edition held on Sunday 6 November featured 50,000… Continue reading TCS New York City Marathon Sponsor Activation Snapshot: Tata Consulting Services, Airbnb & United

Hangar Event Celebrates United Airlines Deal With GS Warriors, Chase Center & Boys & Girls Clubs (SF)

The official airline of the Golden State Warriors celebrates it relationship and leverages the new NBA season with an initiative that blends the team tie-up with a multi-year sponsorship of its future Chase Center home and increased support for the Boys & Girls Clubs of San Francisco.   Essentially the airline ensured that a sponsorship… Continue reading Hangar Event Celebrates United Airlines Deal With GS Warriors, Chase Center & Boys & Girls Clubs (SF)