Early April saw German remote access, connectivity and support tech provider TeamViewer link up with global sports partners Manchester United FC and the Mercedes-AMG PETRONAS Formula One Team to launch an initiative to inspire more women into sports technology called ‘SheSportTech‘. Objective The project seeks to bring to life TeamViewer (and its partners’) belief that… Continue reading TeamViewer Links With Man Utd, Mercedes-AMG F1 & We Are Fearless To Champion Women In Sports Tech Via ‘SheSportTech’
Tag: Grants
Barclays Integrated UK Campaign Champions Grassroots ‘Barclays Community Football Fund’
The start of September saw UK financial giant Barclays collaborate with creative agency M&C Saatchi Sport and Entertainment, on a multi-channel football campaign opening up its ‘Barclays Community Football Fund’ to the public as part of the bank’s commitment to make football more accessible and to boost participation at every level across the country. … Continue reading Barclays Integrated UK Campaign Champions Grassroots ‘Barclays Community Football Fund’
PGA Tour Partner United Airlines Amplifies Young Players Voices In ‘Golf Is Ours’ Film
Summer 2022 saw PGA Tour partner United Airlines amplify the next stage of the ‘Golf Is Ours’ initiative championing the tie-up with the Historically Black College and Universities programs. The campaign, created with agency 72andSunny LA, was spearheaded by a hero spot titled ‘United – Golf is Ours’ which dropped across the airline and… Continue reading PGA Tour Partner United Airlines Amplifies Young Players Voices In ‘Golf Is Ours’ Film
Foot Locker Europe’s ‘Back To School’ Campaign Promotes Youth-Focused Creative Grants
On 5 August Foot Locker Europe launched a multi-channel campaigned called ‘Back To School’ which also promotes its grant-giving partnership with the organisation Creative Debuts. The Creative Debuts’ partnership sees Foot Locker offer a total of €15,000-worth of financial grants to young creators living in Europe to help them kickstart their careers. Created… Continue reading Foot Locker Europe’s ‘Back To School’ Campaign Promotes Youth-Focused Creative Grants
