The start of September saw UK financial giant Barclays collaborate with creative agency M&C Saatchi Sport and Entertainment, on a multi-channel football campaign opening up its ‘Barclays Community Football Fund’ to the public as part of the bank’s commitment to make football more accessible and to boost participation at every level across the country. … Continue reading Barclays Integrated UK Campaign Champions Grassroots ‘Barclays Community Football Fund’
Tag: M&C Saatchi Sport and Entertainment
UEFA Women’s Euro 2022 ‘Show Your Heart’ Campaign & Tournament MarcComms Agency Appointments
The start of October saw the Local Organising Structure (LOS) responsible for delivering the UEFA Women’s EURO England 2022 appoint a leading group of marcoms agencies to promote and support the tournament led by M&C Saatchi Sport and Entertainment, MATTA, Threepipe Reply, Two Circles and Heart Productions. This multiple agency group will be responsible… Continue reading UEFA Women’s Euro 2022 ‘Show Your Heart’ Campaign & Tournament MarcComms Agency Appointments
Golf Australia’s 3-Hr ‘Tee Your Mind’ Slow TV Campaign Shows Golf Is Good For The Mind
Golf Australia released a three-hour, slow-TV mindfulness film to spearhead a new ‘Tee Your Mind’ campaign which highlights the mental health benefits of the sport in order to drive participation. The initiative, created in harness with M&C Saatchi Sport and Entertainment Sydney, aims to move beyond the familiar social and physical benefits for players,… Continue reading Golf Australia’s 3-Hr ‘Tee Your Mind’ Slow TV Campaign Shows Golf Is Good For The Mind
