TCS Global #ThisRunLondon Promotes Brand-Backed Official London Marathon App

A week ahead of the reworked London Marathon, sponsor TCS Global rolled out a social spot promoting the ‘Official Virgin Money London Marathon App 2020 – powered by Tata Consultancy Services’ which aims to drive downloads via the App Store or Google Play.   Part of the event’s #ThisRunLondon campaign, this year’s app not only offers the… Continue reading TCS Global #ThisRunLondon Promotes Brand-Backed Official London Marathon App

TCS New York City Marathon Sponsor Activation Snapshot: Tata Consulting Services, Airbnb & United

The TCS New York City Marathon is the premier event of New York Road Runners (NYRR) and claims to be the largest marathon in the world.   Now in its 40th year, it was first run in 1970 with just 127 entrants and 55 finishers, the 2016 edition held on Sunday 6 November featured 50,000… Continue reading TCS New York City Marathon Sponsor Activation Snapshot: Tata Consulting Services, Airbnb & United