Fronted by athlete ambassadors David Pastrňák (of the Boston Bruins) and TJ Oshie (of the Washington Capitals), NHL partner Dunkin’s latest activation early in the 2021 season The campaign, created by BBDO NY and produced by Hornet, is led by a hero ‘Empty Net’ spot in which the two hockey stars are recreated as… Continue reading Dunkin’s NHL Campaign Takes Fans Inside An Iconic ‘Bubble Hockey’ Arcade Game
Tag: Dunkin’ Donuts
NHL Sponsor Dunkin’s ‘Talkin’ Hockey With Pasta & Kendall’ Launched At Winter Classic
A hockey-themed integrated US campaign from NHL sponsor Dunkin’ Donuts, called ‘Talkin’ Hockey With Pasta and Kendall’, offers a series of comic commercial lessons about some of the sport’s unique vocabulary and promotes the brand’s Cold Brew Coffee. Terms such as ‘Light the Lamp’ and ‘Five Hole’ are familiar to ice hockey players and… Continue reading NHL Sponsor Dunkin’s ‘Talkin’ Hockey With Pasta & Kendall’ Launched At Winter Classic
Dunkin’ Donuts & Saucony Bake Second Kinvara Shoe For The 2019 Boston Marathon
Ahead of the 2019 Boston Marathon, local sportswear brand Saucony again teamed up with race sponsor and fellow Boston business Dunkin’ Donuts again teamed up together to create, or should that be ‘bake’, a second running shoe. This product-led marathon activation saw the second Saucony x Dunkin’ Kinvara 10 packaged in a shoebox that… Continue reading Dunkin’ Donuts & Saucony Bake Second Kinvara Shoe For The 2019 Boston Marathon
Sports Brand Saucony Ties-Up With Dunkin’ Donuts For Kinvara 9 Boston Marathon Marketing Alliance
Running brand Saucony and local Boston brand Dunkin’ Donuts collaborated on a joint 2018 Boston Marathon built around special edition Kinvara pairs packaged in an iconic donut box. It's bean a crazy 24 hours but if you missed out on our Saucony x Dunkin' collab yesterday, you donut want to sleep on this blog.… Continue reading Sports Brand Saucony Ties-Up With Dunkin’ Donuts For Kinvara 9 Boston Marathon Marketing Alliance
Dunkin’ Donuts ‘Brewed For This’ Kicks Off NHL Sponsor Activation At 2017 NHL Bridgestone Winter Classic
On 2 January at the 2017 Bridgestone NHL Winter Classic, Dunkin’ Donuts officially kicked off its National Hockey League sponsorship activation with the launch of a new advertising campaign called ‘Brewed For This’. After signing a deal to become the official coffee of the NHL late last year, the leverage initiative is based around… Continue reading Dunkin’ Donuts ‘Brewed For This’ Kicks Off NHL Sponsor Activation At 2017 NHL Bridgestone Winter Classic
Dunkin’ Donuts’ ‘MLB Beat The Streak’ $5.6m Prize Unclaimed
US fast food giant Dunkin’ Donuts is an official sponsor of both Major League Baseball and of World Series 2013 favourite Boston Red Sox and thus looks set for a slew of Fall Classic activation through October and November. Yet its major 2013 MLB season-long activation platform, an online fan engagement game called ‘Beat The… Continue reading Dunkin’ Donuts’ ‘MLB Beat The Streak’ $5.6m Prize Unclaimed
