5 June saw Hyundai Motor UK launch ‘Hyundai FC’: a new nationwide programme leveraging its partnership with Chelsea Football Club which supports football at all levels. The global automotive brand teamed up with local Hyundai dealerships and the London club teamed up to offer a range of experiences for clubs, players and fans working… Continue reading Chelsea Sponsor Hyundai UK Expands #ForTheFans With New ‘Hyundai FC’ Grassroots Programme
Tag: Dealerships
Kia Leverages NBA Alliance Via Team-Scented Automotive Air Fresheners (Yes, Really!)
Ever wondered quite what the odour of your favourite NBA team smells like? Ever dreamed about your favourite players’ post-game hoop sweat scent? Well, wonder no more as your dreams have become real, as the NBA’s official automotive partner Kia is giving you a chance for your car to smell of the pungent… Continue reading Kia Leverages NBA Alliance Via Team-Scented Automotive Air Fresheners (Yes, Really!)
Toyota’s 3rd Cricket Australia ‘Celebrating Celebrations’ Invites Fans To Share The Jubilation
November sees Toyota launch of a new summer, multi-channel campaign activating its Cricket Australia partnership that features players and fans pay humorous homage to the fine art of on-field celebrations. Developed in harness with sports and entertainment agency Gemba and led by a fresh set of comic spots, this is the latest iteration of… Continue reading Toyota’s 3rd Cricket Australia ‘Celebrating Celebrations’ Invites Fans To Share The Jubilation
