The Premier League teamed up with sportswear branding and labelling manufacturer Avery Dennison to launch the specially-designed EPL shirt for its new Hall of Fame. The Hall of Fame was unveiled in the second half of April with the induction of its first two members – Thierry Henry and Alan Shearer – who paired… Continue reading English Premier League & Partner Avery Dennison Unveil Tech-Enabled ‘Hall Of Fame’ Shirt
Tag: Badges
Uber Champions Women’s Sport & USWNT At The World Cup With US ‘One More Star’ Campaign
July saw Uber launch a new initiative in the USA called ‘One More Star’ which turns every Uber ride into a chance to cheer on the victorious US Women’s National Team, expand the team’s fan base and kick-start more women’s sport conversations. The initiative, developed with creative agency Wieden+Kennedy Amsterdam, set out to rally both… Continue reading Uber Champions Women’s Sport & USWNT At The World Cup With US ‘One More Star’ Campaign
Miller’s Beer For The People QR Code Starts SXSW Work
South By Southwest Super Sponsor Miller Lite has revived last year’s ‘Beer for the People’ campaign at the 2012 festival. The Super Sponsor has been providing beer and badges for attendees for over a decade and its annual SXSW badge and wristband giveaway Beer For The People initiative is becoming something of a SXSW… Continue reading Miller’s Beer For The People QR Code Starts SXSW Work
