Leveraging spiking baseball interest around the opening phase of the MLB 2023 season, Pabst Blue Ribbon teamed up with former Boston Red Sox slugger and baseball Hall of Famer Wade Boggs on a campaign combining comedy and nostalgia called ‘Boggs Is Blue’. The marketing initiative is based around an unbranded BoggsisBlue.com website which pertains… Continue reading Pabst Blue Ribbon Launches ‘Boggs Is Blue’ Comic Wade Boggs Mascot Campaign
Tag: Hall Of Fame
American Family Insurance ‘Dreamers’ TVC Congratulates Derek Jeter On Hall of Fame Induction
Leveraging Major League Baseball’s 8 September Hall of Fame induction ceremony honouring for the classes of 2020 and 2021, American Family Insurance launched a commemorative commercial saluting ambassador and first-time Hall Of Fame addition Derek Jeter. The campaign, created by American Family’s creative agency Elite Media, champions the New York Yankees legend’s accomplishments both… Continue reading American Family Insurance ‘Dreamers’ TVC Congratulates Derek Jeter On Hall of Fame Induction
English Premier League & Partner Avery Dennison Unveil Tech-Enabled ‘Hall Of Fame’ Shirt
The Premier League teamed up with sportswear branding and labelling manufacturer Avery Dennison to launch the specially-designed EPL shirt for its new Hall of Fame. The Hall of Fame was unveiled in the second half of April with the induction of its first two members – Thierry Henry and Alan Shearer – who paired… Continue reading English Premier League & Partner Avery Dennison Unveil Tech-Enabled ‘Hall Of Fame’ Shirt
