In keeping with South By Southwest’s polymath, multi-disciplined tech/music/art/media span, official car sponsor is rolling out a suite of activation initiatives at the 2013 festival. Chevrolet has been the main auto sponsor of SXSW festival for the last four years in the twin roles of both ‘Super Sponsor’ and ‘Official Ride’. From its… Continue reading SXSW Super Sponsor Chevy Multi-Part Austin Activation
Tag: Wristbands
Miller’s Beer For The People QR Code Starts SXSW Work
South By Southwest Super Sponsor Miller Lite has revived last year’s ‘Beer for the People’ campaign at the 2012 festival. The Super Sponsor has been providing beer and badges for attendees for over a decade and its annual SXSW badge and wristband giveaway Beer For The People initiative is becoming something of a SXSW… Continue reading Miller’s Beer For The People QR Code Starts SXSW Work
