Fitness brand Peleton’s latest campaign, launched at the end of July, leveraged the climax of cycling’s Tour de France showpiece and challenged cyclists to take on the next challenge through a spearhead spot called ‘On To The Next’. The campaign, developed in collaboration with independent creative agency Mekanism, smartly pays homage to the brand’s… Continue reading Energetic Montage Spot Spearheads Peloton’s New Campaign To Gets Cyclists ‘On To The Next’
Tag: Service Provider
Duracell’s Warbuton-Led RWC #PowerCheck Player Data Work Backed By Opta
Official RWC 2015 tournament provider Duracell launches its #PowerCheck initiative (in harness with Opta) with a campaign fronted by Wales star Sam Waburton. At the core of the campaign is the battery brand’s Facebook-focused, live player performance digital indicator. Through the entire tournament, Duracell will work with sports data outfit Opta to update… Continue reading Duracell’s Warbuton-Led RWC #PowerCheck Player Data Work Backed By Opta
Vodafone’s ‘Get Away With It’ Cricket vBook & Mobile App
Worried about missing any of this summer’s Australian cricket action? Vodafone has just the solution for you – the vBook. A vBook looks like any old regular book, but it has a secret compartment for your phone so it gives the illusion to those around you that you are reading a regular book,… Continue reading Vodafone’s ‘Get Away With It’ Cricket vBook & Mobile App
