Fitness brand Peleton’s latest campaign, launched at the end of July, leveraged the climax of cycling’s Tour de France showpiece and challenged cyclists to take on the next challenge through a spearhead spot called ‘On To The Next’. The campaign, developed in collaboration with independent creative agency Mekanism, smartly pays homage to the brand’s… Continue reading Energetic Montage Spot Spearheads Peloton’s New Campaign To Gets Cyclists ‘On To The Next’
