While its stadium remains unused as the league returned to action in its Orlando ‘MLS Is Back’ bubble tournament, DC United ensured its pitch wasn’t an idle asset and made it available to more than a dozen local fitness businesses for outdoor workouts. The initiative came in response to both a determination to be… Continue reading DC United Opens Its Audi Field Stadium For Free To Outdoor Fitness Industry Workouts
Tag: Classes
Energetic Montage Spot Spearheads Peloton’s New Campaign To Gets Cyclists ‘On To The Next’
Fitness brand Peleton’s latest campaign, launched at the end of July, leveraged the climax of cycling’s Tour de France showpiece and challenged cyclists to take on the next challenge through a spearhead spot called ‘On To The Next’. The campaign, developed in collaboration with independent creative agency Mekanism, smartly pays homage to the brand’s… Continue reading Energetic Montage Spot Spearheads Peloton’s New Campaign To Gets Cyclists ‘On To The Next’
